Hey folks, I’m looking for a recommendations on what’s a good app for seo for my online clothing store. Any help would be appreciated!
Thanks
Steve
Hi, @Aggressive-inc .
Welcome to the Shopify Community, and thanks for sharing your question.
What apps or SEO strategies have you tried so far?
I recommend checking out apps like Tiny SEO Image Optimize Speed, SearchPie SEO & Speed Optimize, and Sherpas Smart SEO from the Shopify App Store. You can also browse additional SEO apps in the Shopify App Store that best suit your business needs. Let us know what you think!
From my experience, Yoast SEO is the best tool I’ve used for my Shopify stores.
As @komalsharma1 mentioned our app in this thread (thanks for that), I’d like to take the opportunity and share a bit more info about our app and what if offers.
Yoast SEO for Shopify will help you write great content and be technically compliant with search engine requirements and suggestions for your store to be displayed with enhanced “rich” search results. This will help you rank higher and increase organic traffic.
Let’s have a closer look at Yoast SEO for Shopify key benefits:
- Our app will help you write SEO-optimized descriptions for your product pages so that they have a better chance of ranking (SEO and readability analysis).
- It lets you optimize your content for your desired keywords (Focus keyphrase field).
- The app will output product-specific structured data in the source code of your product pages. This helps your products get rich results in search engines, improving your clickthrough rate (stitched automated schema output).
- The app automatically takes care of the technical SEO details (according to best SEO practices and search engine guidelines).
- You can control and optimize how your search results look, by letting you set your titles and meta descriptions.
- You can also control how your products appear on social media when they are shared (Social appearance control).
It also includes access to Yoast Academy premium online courses (once you start your trial). Our world-class SEO experts and university-trained teachers will teach you SEO theories and how to apply them to your site for better ranking. Plus, our support team is available to help you with questions about the installation and basic use of the app.
You can find more details here: https://yoast.com/shopify/apps/yoast-seo/
Hope this helps you make an informed decision!
Thank you @komalsharma1 ! I am glad to hear you are enjoying using our app. Your feedback means a lot to us and thank you for sharing it with the Shopify community!
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Hi Steve,
For a clothing store, SEO Lab is the app I would start with. Here is the clean breakdown.
What SEO Lab does for you:
- Writes and bulk edits your product meta titles and meta descriptions, so every product page is optimized without you doing them one by one
- Handles your collection meta titles and descriptions the same way, which matters a lot for fashion since collections are where most category searches land
- Generates keyword suggestions so each page has a clear target to rank for
- Fills in image alt text across your catalog automatically, which also helps your products surface in image search
- Converts product images to WebP with lazy loading and backups, so heavy lookbooks and variant photos do not slow the store down
- Builds JSON-LD structured data across products and collections so your items show as rich results in search
- Detects broken links and lets you redirect them in bulk to keep the site healthy
- Runs a full site audit that flags exactly what is dragging your rankings down
- Handles speed work like minifying CSS and JS and preloading assets
- Adds llms.txt and taxonomy so you show up in AI search like ChatGPT and Gemini
What you need to do:
- Pick your target keywords for each collection so the app has direction to optimize toward
- Write original product descriptions rather than leaning on supplier copy, since duplicate content holds fashion stores back
- Keep your collection structure shallow so products sit only a click or two from the home page
- Build content and backlinks over time, since that is what moves competitive apparel keywords
- Give it a few months, as SEO is a slow build rather than an overnight change
The short version is SEO Lab handles the meta, alt text, structured data, and speed side automatically, and your energy goes into keywords, content, and merchandising.