What cost-effective upselling apps do you recommend for a startup?

Topic summary

A startup owner selling dog toys seeks an affordable upselling app to recommend complementary products (like treats) on product pages or via pop-ups after adding items to cart. They specifically want suggestions displayed below the “add to cart” button or in a separate window, similar to a provided screenshot example.

Recommended solutions include:

  • Budget-friendly options: Reconvert (free for under 50 monthly orders), Wiser (free install, charges on generated sales), HypeCart (has free plan)
  • Feature-rich apps: PickyStory (bundles, combo products, shop-the-look), BOGOS (“Frequently Bought Together” feature), iCart (in-cart upselling with product recommendations)
  • Other suggestions: Smart Upsell, Cross sell & Upsell Popup, Bundle Upsell & Cross sell

Alternative approach: One respondent suggests SMS marketing for personalized upselling to returning customers based on their preferences.

The discussion remains open with multiple app developers providing recommendations. Most solutions offer tiered pricing or free plans suitable for startups, with features ranging from basic product recommendations to advanced bundle builders and post-purchase funnels.

Summarized with AI on October 24. AI used: claude-sonnet-4-5-20250929.

You can try out HypeCart which is great for upsells and cross sells both in the cart and after the checkout. I think you will like it! :slightly_smiling_face:

We also have free plan.

You can find it here: https://apps.shopify.com/hypecart

Here is a video showcasing some features.