For e-commerce website what is the most efficient and best way to get backlink in order to increase authority?
Topic summary
The discussion addresses strategies for acquiring backlinks to boost e-commerce site authority.
Key recommendations include:
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Product seeding: Send free products to relevant bloggers, YouTubers, and Instagram influencers for reviews, which typically generate quality backlinks and social proof
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Create comprehensive resources: Develop in-depth “ultimate guides” that address major customer questions—these naturally attract links as authoritative references
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Gift guide outreach: Pitch products to publications that create seasonal or themed gift guides
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Reclaim unlinked mentions: Use SEO tools to identify sites that mention your brand without linking, then politely request they add a link
The responder emphasizes that effective link building focuses on providing genuine value rather than technical manipulation. They also mention their app (SearchPie: SEO, Speed & Schema) as a tool for managing backlink needs.
Hi @nabilazia
Getting good backlinks is less about technical tricks and more about giving people a real reason to talk about you. Honestly, the most effective ways are the most straightforward.
First, the best thing you can do is get your products into the hands of people who create content. Find bloggers, YouTubers, or Instagrammers who are a good fit for your brand and simply send them your product for free. An honest review or feature from them almost always comes with a high-quality link, and you get some great social proof out of it, too.
Next, become the go-to resource in your niche. Instead of a bunch of small blog posts, create one or two amazing “ultimate guides” that answer a big, common question for your customers. People naturally link to genuinely helpful resources. A classic move that also works really well is to find publications that create gift guides and pitch your product to be included in them.
Finally, here’s some easy low-hanging fruit. Find websites that have already mentioned your brand name but didn’t actually link to your store. You can use an SEO tool to find these “unlinked mentions.” Just send them a friendly email thanking them for the shout-out and politely ask if they’d be willing to add a link. You would be surprised how often they say yes.
Moreover, our app SearchPie: SEO, Speed & Schema should meet all of your backlink needs!
Hope this helps!