I’m launching a new e-commerce store focused on Christian clothing, and I’m currently working on building initial traffic and establishing my brand. What are the best Shopify tools or strategies for acquiring my first 100 customers? Additionally, how should I prioritize investments (like marketing apps, SEO, or product development) as I plan to scale my shop in the next 6–12 months? I don’t have as much budget because I’m a student.
Topic summary
A student entrepreneur is launching a Christian clothing e-commerce store on Shopify with limited budget. They’re seeking guidance on two key areas:
Immediate priorities:
- Strategies and tools to acquire the first 100 customers
- Building initial traffic and brand awareness
6-12 month planning:
- How to prioritize limited funds between marketing apps, SEO, and product development
- Scaling strategies appropriate for a student budget
The discussion remains open with no responses yet, awaiting community advice on cost-effective customer acquisition and resource allocation for a bootstrapped faith-based apparel startup.