Do flash sales perform better than seasonal sales usually? Or does it depend on the product?
Hi @TSM_CO
Flash sales and seasonal sales are two completely different business models. Flash sales typically rely on scarcity, while seasonal sales are more about meeting a predictable, time-based demand. Flash sales require a highly engaged audience and a lot of media attention to create hype, while seasonal sales are a more straightforward approach. The one that “performs better” depends entirely on your brand and your business model, not just the product.
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