Whats the best way to reach out to more customers without spending a fortune on Google

Ask Me Anything Q&A 2hmediaamarepo

Topic summary

The discussion focuses on cost-effective customer acquisition strategies beyond expensive Google advertising.

Free Google Options:

  • Set up Google Merchant Center for free product listings
  • Google Shopping receives over 1.2 billion monthly searches without requiring a Google Ads account

SEO & Content Strategy:

  • Optimize website with targeted keywords in titles, descriptions, and content
  • Implement internal linking to improve search rankings
  • Publish regular blog posts with valuable, SEO-optimized content

Social Media Approaches:

  • Share content and product links across Facebook, Instagram, TikTok, and YouTube
  • Create video content to boost engagement and visibility
  • Participate in online forums and communities to build credibility

Low-Budget Paid Advertising:

  • Google Ads has no minimum budget requirement
  • Meta platforms (Facebook/Instagram) allow campaigns starting at $1-5 per day

Important Note: Free methods require significant time investment and don’t guarantee immediate results, but can be effective long-term strategies when combined with consistent effort.

Summarized with AI on November 1. AI used: claude-sonnet-4-5-20250929.
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Shopify wool shop

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Hi @craftywool

I hope you’re having a wonderful day! :blush:

I took some time to review your website and wanted to share a few suggestions to help optimize your SEO and boost your online presence:

  1. Optimize SEO on the website: Make sure to integrate important keywords into titles, descriptions, and content. Internal linking is also a great way to improve SEO, so don’t forget to utilize it!

  2. Write blog posts regularly: Blog posts are a great tool for improving search rankings and attracting users. Try to write blogs consistently and provide valuable information that your audience is looking for.

  3. Share links on social media: Be sure to share articles, products, or services on social platforms like Facebook, Instagram, TikTok, and YouTube. This not only helps increase traffic but also highlights your brand.

  4. Participate in forums to build credibility: Join online forums and communities to share your expertise. This helps you build credibility and also provides opportunities to share website links.

  5. Use social media to create videos and share links: Platforms like TikTok, Facebook, Instagram, and YouTube are great for creating video content and sharing website links. Videos can help boost engagement and attract more attention from users.

I hope these help

Best,

Daisy

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Hey CraftyWool,

You don’t have to spend a fortune on Google ads because it offers free listings.

Google is one of the leading search engines, so you have to get your products on there (Google Shopping has over 1.2 billion monthly searches)

For free listings, you will need a Google merchant center account (no need for google ads account).

Beyond this, you can try out other ‘free’ methods like posting on TikTok, Instagram posts, writing blogs with SEO practices to attract customers. Free methods don’t guarantee results and will take a lot of time as well.

You can run paid ads on Meta (fb & ig) or even Google and set very low budgets. In fact Google ads does not have a minimum budget. On Facebook & IG you can start as low as $1 to $5 per day.