Which platform leaves you with more profit per sale after all fees: Amazon or eBay?

I’m trying to understand which marketplace: Amazon or eBay, actually gives sellers a better profit margin once you factor in all the costs. That includes selling fees, referral or final value fees, fulfillment/shipping costs (for example, FBA vs. eBay’s shipping options), and any additional expenses like subscriptions or advertising.

I’d appreciate any examples, calculations, or data points that show how your profit per sale compares between Amazon and eBay.

@jenny14 Thanks for clarifying! I asked this because it’s always worth checking how each platform defines the fee and whether it includes taxes, shipping, or payment processing, especially if you’re comparing profitability across multiple marketplaces.

Just curious to ask if you find higher total profit (not just % margin) on the channel with faster turnover, or do you prefer to prioritize per-unit margin instead?

Compare Amazon and eBay by calculating for each a SKU’s landed cost, fees, fulfillment, advertising, returns, and subscriptions. Calculate per-SKU profit in a spreadsheet for FBA and merchant fulfilled scenarios. Run simulations such as Sellerboard or ecom fee calculators for margins to find which platform has the greatest net profit per order.

Ebay gives better profit and Amazon has too many fees honestly.

Totally agree! @Elroy1 eBay can give better margins, but Amazon’s higher fees often pay off in reach and trust.

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That is why I never recommend my friends to do Amazon business easily, unless they get fully prepared.