We’re a small D2C brand and we’ve been dipping our toes in ads but we’re no expert.
I’d love to hear from other brands, who’s doing and running their ads and how did they figure it out.
Keep ads in, house early, simplify the pixel setup and test 1, 2 creatives at a time. Saw a client’s results jump just by tightening those basics. Once you’ve got a winner, scale slow.
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