Why am I getting traffic but no sales on my genuine business site?

Hi I seem to be getting lot of traffic to my site but dont seem to be getting any sales.

why is this? how can i prove im genuine shopify business? thanks

Hey @Footastic .

Thanks for reaching out.

Would it be possible for you to share your online store URL, by any chance? As this will allow us to explore your online store and provide feedback.

There are various ways you can prove business legitimacy to your new visitors. Some of these may include building a Contact Us page for your online store to allow your customers to easily reach out to you. A great way to provide your customers with security about their purchase is to add store policies and list them on the footer of the store.

We would be more than happy to take a look at your online store and provide recommendations on how you can improve your conversion rate.

Looking forward to your response.

Hi my URL www.footastic.co.uk

Thanks

Hey @Footastic .

Thanks for the quick response and providing your online store URL.

Looking into the URL, I noticed that you are using the announcement bar to inform your visitors/customers of any ongoing discounts or free shipping offers. That is a great way to catch your customers attention and encourage them to begin browsing your products!

What do you think about including a slideshow section as the first section under the header navigation on the homepage? It can allow you to showcase your favorite products or best sellers as soon as your customers load into the online store. It is a good way to make the homepage more engaging and interactive.

When taking a look at your store today I also noticed that you do not currently have a Favicon set for your website. A Favicon is a small square image that represents a website in web browser tabs. If you take a look at the top tab bar of your browser right now, I’m sure you’ll see several Favicons! Typically, Favicons feature a logo, the first letter of the company name or simply an image that reflects the specifics of the website it represents. Adding a Favicon to your online store can help strengthen your brand and add a polished look to your website. You can click on this link to read instructions on how to create and add your own Favicon your store.

Keep in mind that these images are displayed quite small, so it’s good to keep in mind that the image you use should be readable at small sizes.

Let me know what you think.

Hi Ollie thanks for the reply i added the favcon to the site thanks. Also i do already have some my stock on the home page. Thanks