I have over 200 visits to my store but no sales. I would think there would be at least 1% sales. Or am I expecting to
Here are possible reasons for no sales on those visits:
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The traffic was not quality traffic (for example, a google shopping ad will convert much better than a random social media ad)
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The site is untrustworthy, lacks a professional logo, about page, etc.
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The products are not interesting to the audience you’re targeting with the ads
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The branding, copywriting, images, etc are not optimized for sales
Couple tips:
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Set up Google Shopping ads
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Consult with a professional marketer to identify your target audience and create a campaign to sell to those customers
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Share your site link in the forums and ask for feedback
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Try other traffic channels. I wrote 7 tips here for things I’ve done successfully on Shopify stores: https://orderautomator.com/shopify-automation-tips the first one is using an app to setup pay-per-conversion traffic on autopilot
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Always be experimenting, always be learning (podcasts, youtube, research on competitors and brands you aspire to be like)
Good luck!
Thank you Joe