Hey, we have been struggling to get our first sale on our website and are wondering if you guys know how to start getting more traction on our website. We’ve tried boosting ads on Instagram, and re-modeled our website to be attractive and easy to navigate. Yet through all the work we’ve done, not one person has bought one of our products.
What could we be doing wrong?
Totally get where you’re coming from getting that first sale is often the hardest part.
Boosting IG ads is a good start, but it might help to focus on targeted audiences and trust signals. A few quick tips that can make a big difference:
• Add real social proof (reviews, testimonials, or even a “Just launched” badge).
• Try UGC-style content (short, natural videos showing the product in use).
• Run a limited-time offer or giveaway to get your first few buyers in.
• Make sure your product photos and descriptions focus on the benefit, not just features.
If you want, drop your store link I can take a quick look and give a few suggestions.
It’s frustrating to work hard and see no results. Often, the issue isn’t just ads or design, it’s reaching the right audience, optimizing for conversions, and guiding visitors to buy. A good start is running retargeting ads for site visitors and offering a strong first purchase incentive, like 10% off via an email pop-up, to capture those who leave without buying.
