Why am I not seeing any sales from my men's gym clothing dropshipping business?

Product Development & Sourcing

Topic summary

Muhammad launched a men’s gym clothing dropshipping business after initially targeting both genders without success. Despite refocusing exclusively on men’s apparel and improving Instagram content quality, he’s experiencing zero sales.

Current situation:

  • Reels are getting views but no engagement (likes)
  • Store clicks remain consistently low since launch
  • Running paid ads alongside organic Instagram posts

Seeking help with:

  • Identifying what’s going wrong in his approach
  • Feedback on his Shopify store and Instagram account
  • Understanding why viewer interest isn’t converting to engagement or sales

The discussion remains open as Muhammad requests community guidance to diagnose issues preventing conversions in his dropshipping venture.

Summarized with AI on November 10. AI used: claude-sonnet-4-5-20250929.
1

Hello, my name is Muhammad and a couple months ago I decided to start a dropshipoing company. I sell specifically gym clothes and at first I was doing both men and woman and posting on Instagram and running ads. Nothing was working. I decided to restart and just focus on men’s clothes and I started taking my Instagram post more seriously. I have seen a numerous amounts of people view my reels on Instagram but they aren’t liking the post. And I haven’t notice a different in the number of store clicks since I started. I’m not sure what I am doing wrong. If anyone can provide any feedback it would be greatly appreciated. I could use all the help :folded_hands:t5:

here’s my Shopify link: http://forma1fitness.com

and here’s my Instagram name: forma1fitness

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