Did Shopify change code recently to break conversions? I am getting a lot of orders with no conversion data. Worse, Shopify incorrectly tracks how many visitors actually visit the website. You have, 3500, and then it goes down to 90. I can see Webgains and Google Ads sending me, 3500 visitors, but it just says 90 sessions/visitors.
The change in the traffic calculation started on July 31st,
The broken conversions began some time in July, you see nothing under Conversion Details.