Hi,
We are running FB ads with strong performance (low CPC & ~6% CTR), but not seeing the conversions to sales.
We’ve optimized a number of things with our theme & store, but would love any additional insight/feedback from the community.
Thanks!
There could be several reasons like Targeting, Ad Relevance, Landing Page Optimization, Product/Service Offer, Trust and Social Proof, User Experience, and Customer Follow-up gathering feedback from your target audience can provide valuable insights to refine your approach and increase your sales conversion rate.