Social media is your best bet. This will be way better than throwing money at ads. You want to make a connection with your customer as the market is flooded with clothing. You can sign up for Mailchimp and at least add 500 people on the free plan. They also have integration with Shopify in the app store.
For SEO be very very very skeptical of people on fivver or really anywhere lol. SEO is an ongoing thing and people that promise to get you ranking high could be using lousy techniques that end up increasing your spam score & could possibly get your ranking higher temporarily but you could easily loose it just as quick.
Focus on content and creating content for your customers. Create helpful content that people will love to share with others. Use Quora to answer questions people may have that is related to your brand image or products. Answer their questions and link your website.
- Sign up with yellowpages, LinkedIn, every social media site, yelp, and any other place that offers a place for you to insert your URL. This is just an easy way to get more footprints out there.
- Create a Google Business Page if you haven’t already and fill it out completely.
- Sign up with Google Shopping, it is free to list your products.
Doing these things and getting your URL sprinkled everywhere will help with your Domain Authority. Once you have your site indexed you can keep an eye on your DA by going to https://moz.com/domain-analysis.
Moz created the Domain Authority (DA) to grade sites on what they believe Google is looking for in terms of rank. I huge thing that increases DA is backlinks.
Summary of Backlinks:
A backlink, also known as an “inbound link” or “incoming link,” is a hyperlink that points from one website to another. In simpler terms, when a webpage links to another webpage, it creates a backlink. These links are essential in the field of search engine optimization (SEO) and play a significant role in determining a website’s authority, visibility, and ranking on search engine results pages.
Getting you site set up with google indexing:
The fastest way to get them to do it is by submitting your sitemaps directly without having to wait for crawlers.
Step 1; Sign up with google search console: https://search.google.com/search-console/about
Step 2: In the left side menu click sitemaps.
Here are your sitemaps; you can copy and paste these individually into the section to add them in:
Once you have them inserted it will take some time for the bots to scan your site typically 1-2 weeks but they usually try to at least have your main page scanned within a few days.
Some meta data you may want to think about for your header section (you already have some filled out but more information the better):
Some more technical things to fix:
tag is your logo. I have no idea why Shopify and other theme builders do this but this is empty useless information to Google. Google uses your
tag as the absolute most important tag that lives on your pages. You can only have 1 per page and you want to put what you feell customers are searching for within that tag. Often I hide this tag so that it is not seen by people but by Google. I usually do this because what I want to put in the tag is often too long or not very fun for the hero section.
Keep researching your customer. Building a brand takes time but if you always keep in mind how to serve your people you will do just fine. If you need help with things just let me know and I can lend a hand.
