Why are views not converting to sales on my online store?

Shopify Discussion

Topic summary

Multiple Shopify store owners report traffic and engagement but few or no sales, seeking advice on improving conversion (visitors completing a purchase).

Key details:

  • One seller gets ~300 TikTok views and ~50 likes per video, with ~17 daily store visits, but zero sales; shared their store and TikTok for feedback.
  • Another reports reasonable views and add‑to‑carts, yet very low conversion; asked for suggestions and shared a link for review.
  • The same user later states their issue is “resolved” and points to a different site, but provides no explanation of what changes worked.
  • A third seller notes 100+ views and no sales, suspects having too many products might be hurting performance, and asks for a store audit.

Outcomes and status:

  • No concrete solutions, tactics, or diagnostics were provided in-thread.
  • One participant claims resolution without describing the fix.
  • Discussion remains open with key questions unanswered: which on-site or marketing changes increase conversions and what diagnostics to run (e.g., checkout issues, product-market fit, trust, pricing).
Summarized with AI on January 9. AI used: gpt-5.
1

I have been getting decent amount of views on TikTok (300 average per video) and about 50 likes per video. Apart from that I have not sold anything. Around 17 people per day visit my store and do not buy anything. Please contact me if you have any suggestions.

online shop: Procrastinationbreaker.com

TikTok: Procrastinationbreaker

2

I am also facing the same issue on Moolwan . I am getting reasonable amount of views, and add to carts but conversion is very less. Any suggestion will be helpful

3

Faced the same issue - but now resolved. You may refer - https://homekitchenindia.in/

4

Heyy gys I am sad today because I have my own shopify store

Trendcrafted u can visit my store I have 100+ views but I have no sale yet

I have to much products in my store can u visit my store and tell me what’s proplem in my store why

No sale in my shopify