Why can't I connect my online store to Mercent Center via Google?

Topic summary

Issue: Store cannot connect to Google Merchant Center despite completing setup; Google keeps prompting for required information. A screenshot was shared to illustrate the repeated prompt (details not fully visible).

Likely cause: Missing or incomplete legal policies/terms. One reply points to an unresolved Terms & Conditions requirement in Merchant Center. Another advises ensuring all store policies are added in the e‑commerce admin under Settings > Legal (e.g., Terms, Privacy, Refund, Shipping).

Recommended actions:

  • Add/complete all required policies in Settings > Legal and ensure they’re published and accessible in the storefront footer.
  • Re-verify Merchant Center account requirements (site claim/verification, contact info, returns/refunds, payment/shipping transparency) with Google’s policy checklist.
  • If issues persist, contact Google support. Optionally try a different product feed app (e.g., a multiple Google Shopping feeds app) to manage feeds.

Status: No confirmation of resolution from the original poster; the issue appears open with the primary next step being to fix Terms & Conditions/policy compliance.

Summarized with AI on February 5. AI used: gpt-5.

Make sure you have added the policies in Settings > Legal

If that does not work, consider contacting support, or use a better app such as: https://apps.shopify.com/multiple-google-shopping-feeds