Why i am not getting any sales

Store Design
, ,
41

A 6.27% CTR at about ₹1 a click means the ad idea is landing and people want the thing. Whatever’s going wrong is happening on site.

The bit I’d sit with is the arithmetic. A product page that’s merely mediocre still turns something like 2 to 5% of warm ad traffic into an add to cart. That being said 0 out of 192 isn’t a huge sample size.

In my view, I’d start with the following:

  • Improve the PDP design to look more professional. The -28% sale sticker is floating off the edge of the image. The white product detail boxes have no padding. The bundle selection area is disproportionately huge. All of those little issues create distrust. The more cohesive of a design you create, the more professinal it looks, and the more you put shoppers at ease.
  • The reviews section is very pixelated and looks fake. It’s probably doing more harm than good right now.
  • The “Why Cardinal” and side-by-side comparison sections are probably your best.
  • The four trust icons (free shipping, support, returns, secure payment) is great and should move up. Probably best used right under the ATC button.
  • The footer is way too tall. It should be compressed and not all on the left-hand side.

Full disclosure, I built Carti, an AI sales assistant for Shopify. It helps stores turn more browsers into buyers by offering personalized assistance to every shopper. It would definitely help your conversion math, but I would fix those on-page issues first, so it has a real chance. It’s quick to set up and 100% free at your size.

42

Hi @saqlain1 :raising_hands:

I don’t think the price is the first thing I’d question here. At first glance, the discounted price looks reasonable, especially with the bundle offers.

A few things stood out to me though:

  • The hero image looks nice, but it doesn’t immediately tell me why this bottle is different from the many other insulated bottles available. If someone lands on the page for the first time, they may still be wondering, “Why should I buy this one?”
  • I only see 12 reviews. For a brand I haven’t heard of before, I’d personally want to see more social proof, customer photos, or testimonials before feeling comfortable buying.
  • The bundle section appears very early on the page. Before asking visitors to choose between 1, 2, or 3 bottles, I’d first convince them that they want one. Adding more benefit-focused content, lifestyle images, comparison tables, or short videos above or around the bundles could help.
  • I’d also review your analytics. If you’re getting plenty of product page views but almost 0 Add to Cart, it may be worth checking session recordings or heatmaps to see where visitors stop scrolling or what they’re clicking.

Once you start getting visitors to add the product to their cart consistently, that’s when I’d think about increasing AOV with things like accessories or gift options. I’ve used Easify Custom Product Options for stores that wanted to offer optional add-ons directly on the product page without custom coding, but I’d focus on fixing the core conversion issue first.

Out of curiosity, what’s your traffic source? Is it mostly Meta ads, Google ads, or organic traffic? That can make a huge difference in diagnosing why people are viewing but not adding to cart.:heart:

43

i am using facebook ads for indian custumer

44

from where i can reach you?

45

Hi, @saqlain1
That’s a great question because the answer really varies from store to store. I’ve worked on stores where the issue turned out to be pricing, while on others it was trust, the quality of traffic, or simply how the product page was presented.

Start by understanding where visitors are dropping off

Before changing anything, I’d first check your analytics or use a tool like Microsoft Clarity. Since you’re getting visitors but 0 Add to Cart, the first step is understanding where people are leaving and what they’re interacting with on the page.

Build a little more trust

After looking through your store, I think it could do a better job of reassuring first-time buyers. I’d make customer reviews, shipping information, return policy, and secure payment icons more visible around the Add to Cart section. Those small trust signals can have a big impact on conversions.

Don’t overlook performance

I also ran your site through PageSpeed Insights and noticed there are a few mobile performance improvements worth making, like optimizing images and reducing unused JavaScript. While speed alone isn’t the reason for zero Add to Cart events, a faster site always creates a better first impression and can help reduce drop-offs.

I wouldn’t rush to change the price

Personally, I don’t think pricing would be the first thing I’d change. If visitors aren’t even adding the product to their cart, they’re probably not convinced enough yet. I’d focus on improving trust and the overall shopping experience before experimenting with discounts.

Test one thing at a time

One thing that’s worked well for me is making one improvement, monitoring the results, and then moving on to the next. It makes it much easier to see what’s actually helping.

From what I saw, I don’t think this is purely a pricing issue. I’d start by improving trust, mobile performance, and then review your traffic quality before making any major pricing changes.

If performance is one of the areas you decide to work on,tools like Website Speedy can help with image optimization and frontend performance improvements.

Disclaimer: I’m affiliated with Website Speedy.

46

Hey there,

One thing that stood out to me is that your product description mentions “designed for chef approved cooking” which doesn’t relate to the HydroGo Bottle. It looks like some text was copied from another product, and that can make the store feel less trustworthy. You must clean up the description so it only focuses on the bottle.
Also, I noticed your Products page only has one item. A single-product store can sometimes make first-time visitors a bit hesitant. Adding a couple of related products, or making it clearer that this is your flagship product, could help build more trust.

image
image588×679 43.8 KB

47

Actually i am redesigning my landing page as recommended by you people

49

Simple. The page is incomplete, with missing images throughout.

50

Hi @saqlain1

If you’re consistently getting product views but 0 Add to Cart, I would look beyond the usual recommendations like adding more reviews or trust badges.

A few things to investigate are:

  • Traffic quality: Are you attracting people who are genuinely interested in buying, or just curious visitors? This is often the biggest factor.

  • Ad-to-page consistency: Does the product page deliver exactly what your ad promises? Any mismatch can cause visitors to leave without taking action.

  • Price positioning: If similar products are available at a much lower price, customers need a very clear reason why yours is worth the premium.

  • Technical or UX issues: Test the Add to Cart flow on different devices and browsers to make sure there isn’t a hidden issue preventing users from adding the product.

If you’re seeing hundreds of product page views with zero Add to Cart events, you should focus on checking the traffic source and user behavior (using tools like Microsoft Clarity or Hotjar) before assuming it’s purely a trust or pricing problem. That usually reveals the real bottleneck.