We are a new company with decent traffic. Averaging about 58 sessions per day. We have yet to see sales although we are new and just expanding our product collection. (In analytics we can see that relative to traffic few people are actually looking at products. Is it bc the products take too long to get to/find?
There is a lot to think about and I know I am missing some easy fixes.
Any improvements that can be made to the site would be greatly appreciated!
(Also any feedback in general would be great, I am open to ideas and excited to hear your opinion.)
Side note: Our brand is not focused solely on e-commerce and sales we want to help educate people with articles, quotes etc. (Which is all under Kynr Media) as a result hero banners and showing products first seem unappealing, disengenue, and not part of our brand values.
It’s fantastic to hear about Kynr’s mission. After reviewing your site, I believe there are key areas we can enhance to more effectively communicate your brand and increase conversions:
Clarify Purpose: Quickly convey what Kynr stands for with a clear tagline on the homepage.
Content & Visuals: Engage visitors with content and images that reflect tranquility and your brand’s mission.
Feature Products Subtly: Incorporate a few featured products that align with your values, presented as tools for a peaceful lifestyle.
Introduce ‘About Us’ Page: Build trust by sharing your brand’s story and vision.
Simplify Navigation: Ensure a smooth, intuitive browsing experience.
Build Trust: Include customer reviews and secure payment badges
I’m a Shopify-certified theme developer with over 5 years of experience, passionate about creating sites that not only look good but convert well. If you’re interested in enhancing your site to better reflect Kynr’s mission and improve conversion rates. Let’s make your site as impactful as your brand’s vision.
Thank you for your feedback. It seems I need to better convey what our brand is about and our values. I will work on this and other key areas you mentioned!