Hi @orugastore ,
Congratulations on getting launched! You’ve done a good job so far, so I have recommendations to help you get to the next level … and clinch those all-important sales.
First of all, how are you reaching out to your customers? And who exactly is your ideal customer? You see, unless you have a content strategy to make people aware of your brand, you will not see visitors to your site. So are you going to create content? Create a blog or a YouTube channel? Or a TikTok channel?
You could share interviews with brilliant members of the community on your Instagram and encourage them to shop directly from your Instagram post. Or product guides on Pinterest. Or video interviews/collabs on TikTok.
Once they’ve reached your site, you need to make sure that it is optimized to be as trustworthy-looking as possible. This means ensuring that you have as many trust indicators as possible and putting as much energy into encouraging visitors to see the world the way you do.
As you are a new brand, this may mean going that extra mile to create an About Us page that really paints a picture of what you stand for, what you aspire to, and how visitors can buy into the vision.