So I’m using the API to pull the Shopify order details and want to use the UTM information to determine the acquisition source.
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We’ve got the tracking setup so the vast majority of orders have UTMs associated with them (inside of the conversion details)
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When pulling the order details via API, many of the orders LOSE the UTM data.
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After spot-checking dozens of orders, many have UTM data inside of Shopify but aren’t making it into the API pull.
Anyone experienced this? Is there a solution?
Thanks