Why isn't my Bluetooth sleeping headset selling?

Shopify Discussion
1

I am selling a Bluetooth sleeping headset and I had 18 people view my website but nobody seems to want it 4 added to their cart but no purchase. What should I do?-

2

Hi there, @HH_Productions !

Welcome to the Community! Definitely a great place to gather some input regarding anything about the platform!

With regards to your inquiry, feel free to share your website so myself and other contributors can provide you with some feedback. You can also provide any information you are seeing on your end to help us get a better understanding on what is happening on your end.

In the meantime, I have attached some resources that can help you in this query as well:

Please give these resources a review and let us know how they work out for you. I look forward to hearing more from you.

3

Hi， @HH_Productions

Based on our experience serving thousands of customers, I hope the following content will be helpful to you. According to your description, your inbound traffic is not much, and your additional purchase rate is very high, but your payment rate is zero, so let’s look at your conversion rates.

You now have two things to do:

Increase your source of inbound traffic

18 customers is still a bit small for a store. You need to increase the number of customers who enter your website. Only when there are more customers can there be a conversion rate. Then, for a new store, the necessary ways to do a good job of website traffic include:

Advertisement. You can consider advertising on internet platforms like Facebook, Instagrams, Pinterest, Google, TikTok, etc.

Write a blog. You can write some blogs based on product content and publish them on other community platforms, such as Facebook and other platforms, or on forums where customers gather.

Through these two methods, you can effectively increase the traffic entering the website.

Troubleshoot payment problems

In fact, the data in the link of adding to the shopping cart of your store is very good. It can be seen that your customers like your products very much, but they have not paid, so the places that need to be checked, Payment interface. First try to see if your store can complete the payment function normally. After all, many customers have not completed the payment at this step.

Add some marketing methods: You can add some marketing automation methods, push a payment email to the customer when he gives up the payment, or push a limited-time discount coupon, which can effectively increase the conversion rate of customers.

I hope you can start from these two directions, and I hope this article can help you.

Best wish