My password page is not publishing. I am working on a website for a client and trying to have a custom password page up while I work on it.
I am using the Debut theme just for the password page, but even when I have used other themes it doesn’t seem to work. I customize the page in the theme, have it all ready to go, but when I go to the website, it is still the default Shopify password page.
Shopify has told me that customizing the password page is only available on paid plans, not development stores. That is absolutely useless. It means as Partners, we cannot support store owners with a branded page to collect interested customer emails as we build their stores. This greatly reduces their chances of having a successful product launch.
Although you cannot see the password page on a development store (let’s imagine you want to access it in private browsing mode), you can still see this page by accessing the store (by entering the password or from the back office) and then adding /password to the end of the current URL.
This should allow you to see your personalized page.
This assumes you have a password.json ( or password.liquid ) in the templates folder of your theme.
This is a very common Shopify gotcha, and nothing is “broken” on your end
What you’re seeing is expected behavior based on how Shopify handles the password (coming soon) page.
Why your custom password page isn’t showing
In Shopify, the password page does NOT automatically use the theme you’re editing unless that theme is explicitly set as the active (published) theme.
Right now:
You’re customizing the password page inside the Debut theme
But Shopify is still serving the password page from the currently published theme
So visitors only see the default Shopify password page
Shopify only renders one password page, and it always comes from the published theme, not drafts.
The fix (this will 100% solve it)
Step 1: Publish the theme that has your custom password page
Go to Online Store → Themes
Find the theme where you customized the password page (Debut)
Click Actions → Publish
Confirm
This does NOT make the store live — it only makes that theme active behind the password.
Step 2: Make sure the store is still password-protected
Go to Online Store → Preferences
Ensure “Enable password” is checked
Save
Now Shopify will show:
Your custom password page
From the published theme
While the store remains locked
Why Shopify does it this way (important to know)
Draft themes cannot control the password page
Shopify treats the password page like a store-level gate
Only the active theme can render it
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