Wordpress Style short and long product descriptions

Store Design
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Topic summary

Issue: Migrating from WooCommerce (which has separate short and long product description fields) to Shopify, where the Dawn theme appears to offer only a short description area. Concern about how to add extensive content for SEO.

Key facts:

  • Shopify natively provides a single product description field. Themes display it differently.
  • Metafields (custom data fields you can add to products) can store a separate short description if the theme is customized to render it.
  • Page builder apps (e.g., PageFly) can create custom product layouts with separate short/long sections per product.

SEO guidance shared:

  • Structure copy like a news article: first paragraph with key info; second expands details.
  • Use bullet points early for scannability.
  • Add descriptive, keyworded Alt Text to images.

Theme/layout notes:

  • The Brooklyn theme was cited as allowing multi-paragraph text, bullets, icons, and images in the description. Screenshots were shared (images central to understanding layout).
  • Concern about empty left-column space on desktop; one store reported ~85% mobile usage where that column doesn’t show, reducing impact.

Status/outcome: No single theme replicating Woo’s two-field model was identified. Practical paths: use metafields or a page builder, or choose a theme with flexible description rendering. Discussion remains open.

Summarized with AI on January 9. AI used: gpt-5.
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@Molinoglass - by default shopify has only one description field which is in the product backend, check if any metafield can add short description for all products separately

or you can try some page builder app like pagefly to check if you can add this short description field on each product