By applying Waterfall, Agile or Hybrid project management systems, I can develop new captivant converting eCommerce websites, involving (if necessary) specific professionals professionals, such as Web/UX designers, Back-end developers, SEO specialists, Media buyers and Media content Producers. The competencies I apply on a daily basis can be summarized as follows:
⇛ Business planning in conjunction with Customers’ Management (project feasibility check).
⇛ Project Management (Bitrix24) of Shopify eCommerce platform with unique expertise of integration of Planyo booking engine within Shopify stores
⇛ Product/Services price modeling (top-down and bottom-up methodology).
⇛ Digital Paid Campaign management (Google Analytics-Google Ads, Facebook Ads, TikTok for Business, Amazon Ads), including eMail and SMS retargeting campaigns (Klaviyo).
⇛ Social Marketing campaigns: full editorial plan development (Facebook/Instagram, Google myBusiness/Merchant center, Linkedin, Pinterest, Twitter, Tik Tok, Youtube).