Solved

How can I market my eco-friendly products organically for free?

eco12
Excursionist
21 1 7

I ordered these products from my website, ecodifier.com, to make organic content with since I don't have a budget for my store for now, because I can only do marketing that is costless with the products. I'm in need of some Marketing advice and free Tipps if anyone could provide me with them, for these products that I sell on that website: Soap Dispenser, Cereal Dispenser, Twisting Cup and for the Fresh Fruit Blender.

The advice should help me go viral, get sales with the organic content ideas. 

Accepted Solutions (2)

Gojiberry-Amee
Shopify Partner
180 12 48

This is an accepted solution.

Hi Eco12, 

This is Amee from Gojiberry - Shopify Survey & Feedback App

I quite like what you did with your website and it seems that you already have some sales. I have one of the same kitchen slicers at home as well! Here are some ideas to gain more conversion (for free): 

1. Install a post-purchase survey with marketing attribution questions (asking where your customers come from). Even though your current social marketing is not paid, it's still important to understand where your customers come from, so you can put more effort into creating content for that channel. There are a few free apps out there, including Gojiberry
2. Create a blog populated with articles, and include well-researched SEO keywords in the blog to help drive organic traffic to your site 
3. Not related to marketing, but you might want to consider adding a call to action button "add to cart" / "buy now" under all your products. 
4. Outreach to online communities or strike a deal with micro-influencers (give out free product in exchange for exposure) 

Hope this helps! 

Amee | Gojiberry Team 

If you like my suggestion please give it a LIKE or mark it as a solution! ★★★★★

Gojiberry - Best post-purchase survey and feedback app for Shopify | Install on App Store for free
Shopify Community is helpful, BUT... why not start asking your customers for feedback instead?


The Ultimate 12 Best Practices to Growing Your Shopify Store

View solution in original post

pierrewebdev
Shopify Partner
33 2 7

This is an accepted solution.

In addition to the advice from @Gojiberry-Amee you could also consider making some content for social media platforms such as YouTube, Instagram and TikTok. I am YouTuber myself so I can tell you that if you do the proper research to find keywords people are searching for you can get a lot of traffic and attention. 

I don't really think there is an easy way to make a video go viral without having great story telling skills or doing something controversial just for views but to increase your reach you might want to create some short-form content to put on YouTube shorts, Instagram Reels or Tiktok.

Tiktok has the most daily traffic out of those 3 so that is a great place to start. Take a look at Tiktoks with the tag, "TikTok Made Me Buy It" and see what kind of content people are making in there.

Alternatively you could also take a look at Facebook Ads Library -https://www.facebook.com/ads/library/

You can take a look at some of the ads that are being created in your niche and see if you can make some organic content similar to the ads that are doing well. You know an ad is doing well by the way if they have lots of engagement such as likes and positive comments.

If the comments are negative that is even better because you can target those pain points from the negative comments in your content.


Check out my Shopify Content on the Code That Converts YouTube Channel
If you need Shopify Help send me an email at patrick@codethatconverts.com

View solution in original post

Replies 2 (2)

Gojiberry-Amee
Shopify Partner
180 12 48

This is an accepted solution.

Hi Eco12, 

This is Amee from Gojiberry - Shopify Survey & Feedback App

I quite like what you did with your website and it seems that you already have some sales. I have one of the same kitchen slicers at home as well! Here are some ideas to gain more conversion (for free): 

1. Install a post-purchase survey with marketing attribution questions (asking where your customers come from). Even though your current social marketing is not paid, it's still important to understand where your customers come from, so you can put more effort into creating content for that channel. There are a few free apps out there, including Gojiberry
2. Create a blog populated with articles, and include well-researched SEO keywords in the blog to help drive organic traffic to your site 
3. Not related to marketing, but you might want to consider adding a call to action button "add to cart" / "buy now" under all your products. 
4. Outreach to online communities or strike a deal with micro-influencers (give out free product in exchange for exposure) 

Hope this helps! 

Amee | Gojiberry Team 

If you like my suggestion please give it a LIKE or mark it as a solution! ★★★★★

Gojiberry - Best post-purchase survey and feedback app for Shopify | Install on App Store for free
Shopify Community is helpful, BUT... why not start asking your customers for feedback instead?


The Ultimate 12 Best Practices to Growing Your Shopify Store

pierrewebdev
Shopify Partner
33 2 7

This is an accepted solution.

In addition to the advice from @Gojiberry-Amee you could also consider making some content for social media platforms such as YouTube, Instagram and TikTok. I am YouTuber myself so I can tell you that if you do the proper research to find keywords people are searching for you can get a lot of traffic and attention. 

I don't really think there is an easy way to make a video go viral without having great story telling skills or doing something controversial just for views but to increase your reach you might want to create some short-form content to put on YouTube shorts, Instagram Reels or Tiktok.

Tiktok has the most daily traffic out of those 3 so that is a great place to start. Take a look at Tiktoks with the tag, "TikTok Made Me Buy It" and see what kind of content people are making in there.

Alternatively you could also take a look at Facebook Ads Library -https://www.facebook.com/ads/library/

You can take a look at some of the ads that are being created in your niche and see if you can make some organic content similar to the ads that are doing well. You know an ad is doing well by the way if they have lots of engagement such as likes and positive comments.

If the comments are negative that is even better because you can target those pain points from the negative comments in your content.


Check out my Shopify Content on the Code That Converts YouTube Channel
If you need Shopify Help send me an email at patrick@codethatconverts.com