How to track individual card performance in Facebook carousel ads?

How to track individual card performance in Facebook carousel ads?

Matt2023
Excursionist
21 0 7

Hi all,

 

When doing a carousel ad on Facebook, how do I get it to track the performance of each individual card in the carousel? I have given each card a link to a different product page but when I look at the breakdown by carousel card in the ads manager it just gives me the stats for the carousel as a whole and it's blank for the individual cards. I think I need to enter some extra URL parameters but I'm not sure what to enter.

 

Can anyone advise on this please?

 

Thanks in advance.

Reply 1 (1)
Matt2023
Excursionist
21 0 7

Thanks James. Are you able to say what UTM parameter I should add exactly?