I am using the Google Shopping Feed app and all of my products have been accepted according to Google Merchant Center, but none of my products show up in Google Shopping, even if I search for my store by name (fonefrost). Interestingly, a few of my product categories do show up anyway. Does anyone know if there’s something else I need to do?
Google Merchant Center snapshot:
Null Search results
Nick here from Shopify. Great question!
I looked into this for you and am wondering if you have synced your product feed yet? The reason I ask is that the Google Shopping app syncs your products in a separate step after your Merchant Center Account has been configured, if this has not been completed I don't believe the products will show up like they aren't for you. Shopify has a helpful document on this going into it in more detail which you can see here. There is also a document about syncing your products specifically which you might also find useful here. I was thinking it could be something to do with the product requirements but you mentioned the products have been accepted, so it led me to think it could be to do with the syncing. Would you be able to let me know if you have synced the products yet and if you have we can take a closer look as to why this might be happening.
Looking forward to hearing from you.
All the best, Nick
First check is product approval. Done. Next is other Merchant Center suspensions/warnings. Third is the campaign setup right? Does it have a sufficient bid, budget, and targeting? If the products have just been approved, it can still take a few days for the impressions to ramp up.
For more help on boosting impressions and clicks through Google Shopping in Shopify, you can check out this chapter of my new book: https://www.digitaldarts.com.au/google-shopping/optimise-campaigns
Recently I linked my Shopify Account with my Google Merchant Center and exported all of my items into the Google Merchant Center account. (all product are approved in the Google Merchant Center)
I have also completed all the steps to confirm and link my accounts as well as successfully running my Google Shopping campaign based off of the feed.
All the items have been approved however, I have yet to see them appear in the organic search results for "shopping.google.com". I see other competitors with their website and products appearing however, mine do not seem to be despite no feed errors.
Does anyone know how I can get the products listed under this specific section of the site? Thanks in advance for the help!
Thanks for reaching out about this. From what you have said, I think @Josh_Uebergang's advice is good to follow:
"The first check is product approval. Done. Next is other Merchant Center suspensions/warnings. The third is the campaign setup, right? Does it have a sufficient bid, budget, and targeting? If the products have just been approved, it can still take a few days for the impressions to ramp up."
Can I ask if you have any campaigns set up and when you set it up? As Joshua mentions it can still take a few days. Once products are approved, the next step is to create a campaign.
Hope this helps.
All the best, Nick
Google Shopping is a paid advertising platform, and there is no such thing as Organic listings.
Make sure you have connected Google Merchant Center to Google Ads: https://support.google.com/merchants/answer/6159060?co=ADWORDS.IsAWNCustomer%3Dtrue&hl=en&oco=0
Make sure you have created a shopping campaign in Google Ads : https://support.google.com/google-ads/answer/3455481?co=ADWORDS.IsAWNCustomer%3Dtrue&hl=en&oco=0
And also never ever use visual searches to determine if your products are showing in an query result. As a) you are not getting an accurate representation of results, as historic searches, users searches, click habit, bids and a lot of other factors determine a result, meaning that what you see is not what other see. b) by doing this you are damaging your own performance if you do see your ads.
Instead always use Google Ads reports or column data to analyze your account. Never visual searches.
Hope this helps.
We're also experiencing the same thing. They recently announced that they are enabling free product listings in the US and this is the reason why we registered about a week ago. All our products have been accepted according to Google Merchant Center, but none show up in Google Shopping. I believe it's already synced and my concern is do we still have to setup a campaign and make sure we have sufficient bid, budget and targeting even though we're aiming to just get free product listings?
Once the products are synced, they still need to be approved by Google which can take time sometimes, only approved products appear in Google Shopping tab search results. Shopify has a helpful guide that goes into detail about everything you need to do to show your products via Google Shopping which you can read here. You wouldn't necessarily need to have a campaign set up to have the products viewed.
@hardwaretools It seems I got it working.
Make sure you have no feed issues in the Diagnostics tabs first of all. Make sure also that you have filled at the minimum required fields for all your products.
I had to use Shopify's Google Shopping app to manually set the availability of all products that I wanted to show on Google Shopping. I then had to use the same app to enter as much of the product data that I could.
I fixed mine and then started to get clicks, but not many.
So at least I know it works.
I actually wrote a blog article about this for the company I work for. Hopefully it may give you some tips. It's based on what I learnt and general research.
@Qoo99 I made sure all my data was accurate and in the format that Google wanted.
I did that using the Google Shopping Shopify app and edited each product individually. I also set the respective products availability on Shopify so that they were available on Google Shopping.
Inside Google Merchant Center I also created a supplementary feed that was used along with the feed generated by Shopify's app to add missing values and set the Identifier Exists flag.
Since then, no issues in the Diagnostics tab of Google Merchant Centre and it shows that I am getting clicks as well. Not many, but some.
I'm not an expert at this by any means.
All I did was first install the Google Shopping Shopify app and then follow the steps to create a Merchant Centre account and submit products to Google. Once Google reviewed them all, which can take up to 3 days, I then went to the Diagnostics tab to see if there were any errors with the feed.
For me Google wanted GTIN numbers or UPCs, which our products don't have. So, inside Google Merchant Centre I went to Products > Feeds > ADD SUPPLEMENTAL FEED and followed the steps to create a supplemental feed from a Google Sheets spreadsheet that I would host on Google Drive and from which Google would regularly check data from and update on Google Shopping.
I then had to format the Google Sheet with the following fields:
Title - Product Title
ID - Shopify ID
Identifier Exists - I had to set this to NO to make Google Shopping happy
To get the correct Shopify IDs to fill in I had to first, inside Shopify, set all the products I wanted to show on Google Shopping to be available on the Google Shopping channel. I then filtered all products by availability, so that I only selected those that I had set to be on Google Shopping. I then downloaded that product data from Shopify as a spreadsheet.
You need to put the shopify_US_xxxxxx ID number under the ID column of your supplemental feed. The SKU and ID are not the same. So they will be different. The SKU is the product ID in terms of your company and the ID is the ID of the product for Shopify and how Shopify keeps track of the products you create in your store.
Another thing to remember is that inside Shopify, when you go to All Products and edit a single product, with the Google Shopping Shopify app installed, you click More Actions > Google Shopping fields and then you fill out the required Google Shopping fields. It's best to fill out as much as you can that's applicable to your product.
Once filled out, click Save and then wait for Google Shopping to update itself (you can check inside Google Merchant Center - it usually takes around 24 hours to update).
Not sure if this helped or not! Like I said, I'm no expert, but let me know if you need anything else and I will try to help out.
Thank you so much for the in-depth information. This definitely helps.
I think what I'm missing is the supplement feed: shopify_US_xxxxxx ID to
SKU/MPN/UPC part. I will give that a try.
Make sure you have installed the Shopify Google Shopping app to your store and followed the steps to set up an account with Google Merchant Center and submit your products to there.
To submit your products, go to your products list, select the ones you want to add to Google Shopping and then set the available channel to be Google Shopping and save changes.
Then, filter you products to show only those available on Google Shopping. Open each of those products in a separate website tab and go to More Actions > Google Shopping Fields and fill out as much information as you can. If your product doesn't have an MPN or GTIN then make sure Custom Product is checked.
Save all changes and follow the same process for all the other products you want to put on Google Shopping.
Then, after around 48 hours (after the initial 3 days Google takes to review your shopping feed), log in to Google Merchant Center and click Diagnostics and see if there are any errors.
If so, post a screenshot here and I'll try to help out.
I just want to reply to this as the original post I made was half a year ago which is no longer valid. Because technology, policies, and features change. It is recommended to not ask questions on old topics, even if its just 6 months. This to avoid having users get misinformation. If you want to ask a question on existing topics, my recommendations is to do this if the original question is no more then 1 month old. Please note this is my personal recommendation.
I would edit my post, but it seems Shopify has a limit to how far back you can edit a post.
So for people interested in knowing the new changes: https://feedarmy.com/kb/unpaid-shopping-listings-on-google-search/