Should all sale purchases be final in my online store?

goldiemiller
Visitor
3 0 0

Hi, I am planning a sale for my Shopify store and I don't know if I should all sale purchases are final sales. Please let me know your thoughts. 

Replies 4 (4)

MikeDavey
Shopify Partner
29 2 2

Hey Goldie 

 

I would say what you selling would be a good indicator of if that would be a necessity or not. If you are selling $10 scratch maps, then absolutely. The cost threshold wouldn't be worth it to return. 

 

But if it's a higher ticket item like electronics. Then it's a good idea. Something to also keep in mind, somewhere around 80% of people don't bother with returns from e-commerce sites. 

 

The average e-commerce store return rate is 18.1% (NRF, 2021)

Link to the study 

https://mikesportfolio.carrd.co/

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goldiemiller
Visitor
3 0 0
Hi, I sell clothing. So I’m not sure where that falls under.
goldiemiller
Visitor
3 0 0
I’ve been having hard time, I’ve been trying to market mostly with email
marketing and a lot of instagram

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