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Google Shopping by Shopify - Feed missing critical google shopping metafields

dlevens
Explorer
45 0 17

I am using Excelify to update in bulk all of the google shopping metafields such as:

Metafield: mm-google-shopping.google_product_category

Metafield: mm-google-shopping.age_group

Variant Metafield: harmonized_system_code

 

I am confirming that all my updates are showing up by going to each product, clicking on more actions and selecting Google Shopping Fields. But the feed (content api)  that Google Shopping is sending to Google Merchant Center is not including these fields. I can confirm this by finding the product in Google Merchant Center and viewing the section "Raw feed attributes: Content API"

 

Some product are showing this field from the past, but as of this past week or so every product is missing gender, google product category and other metafields. 

 

Hoping someone who knows this tool can respond as to why this is happening?

 

data on google merchant centerdata on google merchant centerdata on shopifydata on shopify

Replies 11 (11)
EmmanuelFlossie
Shopify Partner
1639 107 390

Content API requires a product push. Meaning when something changes the system needs to send that info to Google Merchant Center.

Not sure which shopping app you are using, but you need to manually make a change to the product to send a push.

Alternatively contact the app support ask that question.

 

For example my application, I do not use Content API and instead use text delimited file which pulls data based on your setup, mostly once per day, then Google merchant center pulls this data every day.

 

But Content API works different, Google will never pull data, instead the 3rd party, ie Shopify app needs to push this info to Google Merchant Center.

 

You can also submit a supplement feed, what you need to know is the product id, then add any custom data you want. More info: https://support.google.com/merchants/answer/7439058?hl=en

 

Hope his clears up how it all works.

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.
dlevens
Explorer
45 0 17

@EmmanuelFlossie Thank you for the detailed response. I am using the horrible "Google Shopping by Shopify" I keep thinking I can make this work, especially because we cannot really afford a monthly paid solution. I purchased Excelify so that I could update all of the google shopping fields in bulk, another shortcoming of the shopify platform. All of my metafields are set, but I cannot get the Google Shopping app by Shopify to actually push this data. I have reached out to them twice now but all I get back are scripted non answers. 

 

Is there another solution that actually works that you recommend?

EmmanuelFlossie
Shopify Partner
1639 107 390

If you are serious about selling your products, having a tool that allows you to push data, make improvements and get support is what you need.

 

All good applications are a paid platform, so if you are looking for something free. The only solution is to use a Google Sheet, where you manually set everything up. But this requires a lot of time and effort as now you need to know more about Google's policies. So you have to check is your time worth less than $5 per month? I would think your time is more valuable spent elsewhere.

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.
dlevens
Explorer
45 0 17

Thanks for the honest feedback, I am finding out the hard way you are right. Unfortunately we are close to 4000 products so the $5 per month does not apply any more, most of the tools are in the $14 and up range per month. 

Musheditions
New Member
6 0 0

I am having same issue. Were you able to get it fixed?

dlevens
Explorer
45 0 17

@Musheditions yes mine is working now using the free shopify app. Make sure your products have the missing fields added, by go to the app then click on manage availability, make sure Google Product Category is filled in. If it is and still not showing at GMC then go back to the app and click on support and open a ticket. 

Musheditions
New Member
6 0 0
I did that through product template. I am selling in clothing and have 8
variants for every product.
I updates missing fields like age group, condition, MPN and color and
uploaded the filed but when i go to individual products under products tab
on shopify those fields are still empty.
I don't know why.

Which app did you end up using?
dlevens
Explorer
45 0 17

You are updating the wrong fields then. To see the right fields go to the Google Shopping app in the shopify admin, then click on manage availability, it should load the products and show you the fields you should be updating. 

 

I used Excelify to get most of my products updated and now I just use the manage availability to fix the few new products I add. 

Musheditions
New Member
6 0 0
currently, i am using fields available in shopify product template. I can
see the updated values when i export the file but nothing when i go in
google shopping app.

i've almost 130 products and doing one by one will take lots of time. :S
michaelkove
New Member
1 0 0

Can you recommend paid apps that fixes the issue?

Not wanting to spend time doing manual work in the technological age 🙂

dlevens
Explorer
45 0 17

I am still limping along with the free Google Shopping App from Shopify, it is working so far and have not had the expire issue lately. If you don't want to use the Shopify app then try Social Shop

https://apps.shopify.com/socialshop

https://help.socialhead.io/en/article/create-a-product-feed-on-google-merchant-center-v282x1/