Why am I getting traffic but no orders on my online store?

[Cwilkins001]

I have opened up my store and have placed adds. I have traffic but still no orders have been placed yet. Any ideas of what I could be doing wrong or improve on to change this?  Not sure how to proceed. Is there any help/support for this

[Cwilkins001]

Yes I can. bixmansboutique.com  any help is appreciated!!

[Cwilkins001]

I've tried Facebook, Instagram and for some reason Microsoft didnt approve my sight saying it was a high risk?? not sure what to do about the Microsoft rejection

[Cwilkins001]

I'm now online. What would you suggest that I would change to make it better?

[biznazz101 · Accepted solution]

I would add an FAQ page. Also, is your pricing competitive? Especially with clothing there are lots of options for buyers to choose so important to be competitive or differentiate yourself in another way from the competition. I have no idea but just something to think about.

If you haven't already I would place a test order and ensure the checkout process is fully functional and operating smoothly. Another option to consider depending on your current level of experience is to have the website optimized for SEO by professionals and have them handle your ad campaigns. In my experience it is very easy to waste a lot of money and time on ads that don't target the right audience or lead to sales.

Beyond that maybe spend some time thinking about the design of your store, if it can be improved to be easier to navigate or more visually appealing.

[Cwilkins001]

Could you please email me more about this and the processes to fix it  bixmans.boutique@gmail.com

[Rayshuggs]

Hello @Cwilkins001 I have two major suggestions or tips I believe that could really help your store.

1) You should put a section for latest arrivals on the homepage. This would help as customers in the fashion setting are usually very drawn to the newer trendy products.

2) A great way to kickstart sales in your store would be by letting customers know of each other’s activities. This would help in building a sense of motivation and competitiveness in the shopping experience. An app that would be particularly helpful in creating this atmosphere in your store is the Show Recent Orders App. This app would help in providing well timed pop up notifications in the store while it is being navigated by a potential customer. You can try the app here https://apps.shopify.com/show-recent-orders