I'll be blunt, since this is feedback you wanted.
#1, Get a website without the numbers, it does not make you unique at all. Become a brand, not a number. I suggest go for a rebrand
#2, Your logo has a background of blue and it's not really a logo. I suggest you go online and design yourself a logo.
#3, Your main image is blurry. Don't know whats going on there. Use a higher resoluted picture.
#4, SO MANY COLOURS. Follow a colour theme. Decide what colours you want and check to see if they go well together. GREEN, BLUE, LIGHT BLUE, PURPLE, PINK, BROWN. Too much.
#5, Trust badges really? we are in 2020. Why is it on the front page?
I couldn't bare much after this. I didn't go on other pages, there's just way too much issues for me to comprehend. I suggest you hire a web designer to build you a website.
Hi @Emma1751 !
Welcome to Shopify!
1. 90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
2. Imagine if you saw something that you quite like in the store, however you want to browse more, get more options, and then choose the best one. That often happens to me, because I am indecisive. That is when Wishlist comes in handy. Since you have a lot of products on your site, I recommend adding that feature to improve the user experience on your site. Besides, if the items on the wishlist have not been purchased, automated emails will be sent out as a reminder.
3. The sale you have seems to be a nice deal, however, when you make such a big amount off it might devalue your product. People always need to know why you have made such sales, is it a seasonal sale? or is it because there is no demand for it? Does that mean the product is bad?
Instead of giving a discount for nothing, give them rewards for completing certain actions on your store ex. for creating accounts, for leaving a review, for sharing your site, for spending money on your site. It is not difficult for a user to do and you will get so many actions on your site, and you are having discounts anyway.
4. Use a referral program that will encourage your existing customers to share your products with their friends by giving discounts if the latter have purchased something from your store. With referral programs it is important to carefully set up so that you are not giving huge discounts and not getting anything back. [I recommend using one by Growave., because it is safe and it is integrated with 6 other marketing features (Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, Referral, VIP tiers) for better performance.
Hopefully, I managed to help you. If so, please let me know by liking this post.