Feed back on my store

Solved
standalone12
Tourist
9 0 2

hello ..

Thia is my 2nd store 

https://alishin.myshopify.com

Please send me feedback thanks

Accepted Solutions (2)

Accepted Solutions
LuckyDanny
Shopify Partner
318 64 194

This is an accepted solution.

Hey there, @standalone12! Congrats on your second store. It's always exciting to launch a new store, and I'm happy to give you some feedback. 

A few things right off the bat:

  • Great job linking your announcement bar! 
  • You need a favicon

As a first impression, you are missing the mark a bit. When I first landed on your store, it didn’t look like jewelry. There was nothing to pull me in and want to learn more. When I saw your product price point, I started to get concerned. When you have such high cost items, you really have to roll out the red carpet. You have to build a level of trust that they can spend thousands of dollars with your business and not worry that it’s a scam.

Homepage 

  • Logo: Personally, I would create a logo that matches your brand. If you want  to sell premium quality, high priced items, think of a logo that matches with it. I would also move it to the left side to pump your main navigation up.
  • Hero image: This needs to be cleaned up. Think of a tagline or an invitation with a strong call to action button. You want people to see “YES! I need this!” to click into it.
  • “We’re back…”: I would just take this out. It’s not adding value to your visitors. 
  • Right below your hero image, I would highlight some of your product collections, like Rings, Bracelets and Necklaces, instead of jumping into your products. Use a click heatmap to evaluate which collections are your most popular.  
  • “Be yourself and shine”: Again, just remove it. I would put testimonials in here instead or a select number of your trending products. 

Overall, take a moment to evaluate your homepage in the eyes of your visitors. Watch a session recording, which acts like a DVR for your website, to see what happens when someone lands on your website. Where do they go? How do they engage with your store?

Footer

  • Contact us: Provide your email address and make the message more inviting. Think about a white gloves-sort of service. Again, you want people to feel that they can spend thousands of dollars on your products, and it starts with a better message.
  • Privacy Policy: Link the URLs mentioned. Also, update the text under “Changes.” There’s some default text left behind. 
  • Refund Policy: Link your email address.
  • Terms of service: Link your email address.
  • About us: This needs to be updated ASAP. Think about the image you’re portraying to visitors. Right now, the grammar is all over the place, and it doesn’t feel luxurious. Get rid of the VectorStock-branded image and help visitors trust you. 
  • Welcome back: This block of text likely isn’t being read, but it isn’t helping your visitors. I understand that you’re trying to work with SEO here, but this isn’t the way to do it. 
  • Newsletter: Explain why someone would want to sign up for the newsletter. Do they get insights from the jewelers? Free shipping? A larger discount? Think about why someone would want to get your newsletter. 

Main Navigation

  • You need to do some work here. Again, it’s not screaming HIGH END FASHION. 
  • Think of the collections your visitors would be interested in. For example, Jewelry Rings isn’t necessary. Why not just do Rings? 
  • The same goes with all of these collections. Why have a catalog and a Jewelry shop? Aren’t those the same?
  • Evaluate a click heatmap to see where people are clicking. Are they clicking on a few collections more so than others? 

Collection Pages

For reference, I’m in Bracelet Jewelry.

  • Product names: Be consistent here and make it feel higher end. Right now your product names are all over the place. It’s stacked with keywords, which isn’t a good thing. 
  • Product images: Again, consistency is key. It’s going to pay to take your own photos and keep them consistent. If I saw something like this image for a product that is being sold for $3000+, I would immediately leave your website.
    LuckyDanny_0-1600196834755.png
  • Filters: You need to make the filters usable. Right now, the filters aren’t very helpful. I would sort by gold, gem, price, color, quality and ratings. 

Product Pages

For reference, I’m on the FREE shipping>>18'' 10mmx15mm Rectangle White Freshwater Pearl Bracelet Necklace Set page. 

  • Again, the name has to change. It’s not helping people to trust your site, especially for something that’s so expensive.
  • Promote free shipping in a different way. Mention it under the product name or pricing. Do NOT put it into the product name.
  • Update the colors of your buttons to match your brand colors. Again, this is a detail that higher end visitors will expect.
  • Description: Do not take the easy road here. The information you have here is unhelpful and screams "I DROPSHIP." Make it an engaging description that draws customers in. There are also inconsistencies here. It says the material is Jade with Silver Plated metal. Your product name says it’s pearl. That’s a huge difference. There’s just no way around it - you have to spruce up these descriptions.  
  • You’re missing some important information like length. While it’s in the product name, most people don’t look for product dimensions in the product name. If they wanted to know how long this necklace is, they would likely leave instead of seeing it in the product name. 
  • Add in reviews! People want to know what others thought about the products. Do not just port in reviews from the drop-shipper; it looks very sketchy when it’s done like that. 

I’m not going to sugar coat it - you have some work to do. It may even be wise to look at your audience and your strategy to determine if this is the right product line for you to sell. Visitor behavior is going to help you evaluate what changes need to be made and why it is working (or not). Lucky Orange has heatmaps, session recordings and more with a free trial (no credit card required) and plans that start at US $10/month.

I hope this helps, and good luck! 

Cheers - Danny

Proud to be a Shopify Plus Partner

- Was my response helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution!

View solution in original post

flareAI
Shopify Partner
444 38 140

This is an accepted solution.

Hello @standalone12,

I've taken a look at your store. Now the design looks very basic. I've some suggestions to increase the conversion rate.

1. Add favicon to your store which is a small square image/logo that appears next to a web address. Favicon helps to strengthen your brand and add a polished look to your website.
2. Add 'New Arrivals' section to help customers keep updated on new products.
3. Add high quality and attractive images as slideshow/banner
4. Add product reviews as most of the customers read the review before purchasing the product.
5. You can add testimonials on the home page to make the store look more professional.
6. Add social media for the store to increase the traffic. Having social media is a great way to grow your business, allowing you to tap into new audiences and gain more customers.
7. A FAQ would be useful!
8. Try to maintain the same image size while listing all products. 
9. Discounts and limited-time offers will help to increase sales.
10. Add more specific product title/url in product pages.
Creating the perfect SEO product title/url can help the search engine understand exactly what it is you are selling and drive more traffic to your site. So try to keep the product title/url unique and more specific.
11. Add filters in collection pages to help your visitors narrow in on the specific product they're looking for and find products they might be interested in based on certain features (e.g. size, color, category)

To appear in search results though, Google has to first find your website content. To get in front, and stay in front needs regular feeds to Google and Bing. We created flare to deliver search engine feeds on a regular basis without taking your time. flare automatically detects site changes and verifiably informs major search engines like Google & Bing. You can get your free Google Index Score through flare. Plus! Only flare can submit individual URLs to Google & Bing, allowing your prioritized pages to be indexed first and fast.

Hope this was helpful!
Jeena

View solution in original post

Replies 3 (3)
LuckyDanny
Shopify Partner
318 64 194

This is an accepted solution.

Hey there, @standalone12! Congrats on your second store. It's always exciting to launch a new store, and I'm happy to give you some feedback. 

A few things right off the bat:

  • Great job linking your announcement bar! 
  • You need a favicon

As a first impression, you are missing the mark a bit. When I first landed on your store, it didn’t look like jewelry. There was nothing to pull me in and want to learn more. When I saw your product price point, I started to get concerned. When you have such high cost items, you really have to roll out the red carpet. You have to build a level of trust that they can spend thousands of dollars with your business and not worry that it’s a scam.

Homepage 

  • Logo: Personally, I would create a logo that matches your brand. If you want  to sell premium quality, high priced items, think of a logo that matches with it. I would also move it to the left side to pump your main navigation up.
  • Hero image: This needs to be cleaned up. Think of a tagline or an invitation with a strong call to action button. You want people to see “YES! I need this!” to click into it.
  • “We’re back…”: I would just take this out. It’s not adding value to your visitors. 
  • Right below your hero image, I would highlight some of your product collections, like Rings, Bracelets and Necklaces, instead of jumping into your products. Use a click heatmap to evaluate which collections are your most popular.  
  • “Be yourself and shine”: Again, just remove it. I would put testimonials in here instead or a select number of your trending products. 

Overall, take a moment to evaluate your homepage in the eyes of your visitors. Watch a session recording, which acts like a DVR for your website, to see what happens when someone lands on your website. Where do they go? How do they engage with your store?

Footer

  • Contact us: Provide your email address and make the message more inviting. Think about a white gloves-sort of service. Again, you want people to feel that they can spend thousands of dollars on your products, and it starts with a better message.
  • Privacy Policy: Link the URLs mentioned. Also, update the text under “Changes.” There’s some default text left behind. 
  • Refund Policy: Link your email address.
  • Terms of service: Link your email address.
  • About us: This needs to be updated ASAP. Think about the image you’re portraying to visitors. Right now, the grammar is all over the place, and it doesn’t feel luxurious. Get rid of the VectorStock-branded image and help visitors trust you. 
  • Welcome back: This block of text likely isn’t being read, but it isn’t helping your visitors. I understand that you’re trying to work with SEO here, but this isn’t the way to do it. 
  • Newsletter: Explain why someone would want to sign up for the newsletter. Do they get insights from the jewelers? Free shipping? A larger discount? Think about why someone would want to get your newsletter. 

Main Navigation

  • You need to do some work here. Again, it’s not screaming HIGH END FASHION. 
  • Think of the collections your visitors would be interested in. For example, Jewelry Rings isn’t necessary. Why not just do Rings? 
  • The same goes with all of these collections. Why have a catalog and a Jewelry shop? Aren’t those the same?
  • Evaluate a click heatmap to see where people are clicking. Are they clicking on a few collections more so than others? 

Collection Pages

For reference, I’m in Bracelet Jewelry.

  • Product names: Be consistent here and make it feel higher end. Right now your product names are all over the place. It’s stacked with keywords, which isn’t a good thing. 
  • Product images: Again, consistency is key. It’s going to pay to take your own photos and keep them consistent. If I saw something like this image for a product that is being sold for $3000+, I would immediately leave your website.
    LuckyDanny_0-1600196834755.png
  • Filters: You need to make the filters usable. Right now, the filters aren’t very helpful. I would sort by gold, gem, price, color, quality and ratings. 

Product Pages

For reference, I’m on the FREE shipping>>18'' 10mmx15mm Rectangle White Freshwater Pearl Bracelet Necklace Set page. 

  • Again, the name has to change. It’s not helping people to trust your site, especially for something that’s so expensive.
  • Promote free shipping in a different way. Mention it under the product name or pricing. Do NOT put it into the product name.
  • Update the colors of your buttons to match your brand colors. Again, this is a detail that higher end visitors will expect.
  • Description: Do not take the easy road here. The information you have here is unhelpful and screams "I DROPSHIP." Make it an engaging description that draws customers in. There are also inconsistencies here. It says the material is Jade with Silver Plated metal. Your product name says it’s pearl. That’s a huge difference. There’s just no way around it - you have to spruce up these descriptions.  
  • You’re missing some important information like length. While it’s in the product name, most people don’t look for product dimensions in the product name. If they wanted to know how long this necklace is, they would likely leave instead of seeing it in the product name. 
  • Add in reviews! People want to know what others thought about the products. Do not just port in reviews from the drop-shipper; it looks very sketchy when it’s done like that. 

I’m not going to sugar coat it - you have some work to do. It may even be wise to look at your audience and your strategy to determine if this is the right product line for you to sell. Visitor behavior is going to help you evaluate what changes need to be made and why it is working (or not). Lucky Orange has heatmaps, session recordings and more with a free trial (no credit card required) and plans that start at US $10/month.

I hope this helps, and good luck! 

Cheers - Danny

Proud to be a Shopify Plus Partner

- Was my response helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution!

View solution in original post

flareAI
Shopify Partner
444 38 140

This is an accepted solution.

Hello @standalone12,

I've taken a look at your store. Now the design looks very basic. I've some suggestions to increase the conversion rate.

1. Add favicon to your store which is a small square image/logo that appears next to a web address. Favicon helps to strengthen your brand and add a polished look to your website.
2. Add 'New Arrivals' section to help customers keep updated on new products.
3. Add high quality and attractive images as slideshow/banner
4. Add product reviews as most of the customers read the review before purchasing the product.
5. You can add testimonials on the home page to make the store look more professional.
6. Add social media for the store to increase the traffic. Having social media is a great way to grow your business, allowing you to tap into new audiences and gain more customers.
7. A FAQ would be useful!
8. Try to maintain the same image size while listing all products. 
9. Discounts and limited-time offers will help to increase sales.
10. Add more specific product title/url in product pages.
Creating the perfect SEO product title/url can help the search engine understand exactly what it is you are selling and drive more traffic to your site. So try to keep the product title/url unique and more specific.
11. Add filters in collection pages to help your visitors narrow in on the specific product they're looking for and find products they might be interested in based on certain features (e.g. size, color, category)

To appear in search results though, Google has to first find your website content. To get in front, and stay in front needs regular feeds to Google and Bing. We created flare to deliver search engine feeds on a regular basis without taking your time. flare automatically detects site changes and verifiably informs major search engines like Google & Bing. You can get your free Google Index Score through flare. Plus! Only flare can submit individual URLs to Google & Bing, allowing your prioritized pages to be indexed first and fast.

Hope this was helpful!
Jeena

View solution in original post

standalone12
Tourist
9 0 2

Hey there ,

 

I do read and understand how to follow the rules and directions i really appreciate your feedback ..i need you to check again and suggest me what i need to fix to launch my store and get sales quickly..

 

Anyways ,

Thanks for ur time,