Help on Conversion Rate

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Hi guys,

I'm after some quick feedback on my site if possible - any comments welcome! I think my conversion rate is actually not too bad but obviously, things can always be improved!

I don't have pictures of each of my prints in a black or white frame. I just have the JPEG which I've uploaded onto the site. Not many customers but a few have emailed me asking what colour frame their print comes with (most assume black, especially with black and white shots) so in most cases is black but they have the option. 

If they select frame should I build another option into the product page or checkout process so they can select black or white frame? Or will this reduce conversion?

Any pointers would be hugely appreciated!





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