How can I improve my online store?

[biznazz101]

Hello, everyone! We are looking for some constructive feedback on our store https://biznazz101.com

I know there is definitely room for improvement, but I would like to hear from others before we start making further changes, running ads, etc.

Your help is very much appreciated!
@biznazz101 

[PageFly-Kate]

Hi @biznazz101,   

This is Kate from PageFly - Shopify Advanced Page Builder app. 

I'm genuinely impressed, especially knowing you're just starting out. Your site has a stylish flair while remaining clean, clear, and professional. From my CRO expertise, I’d love to give you my suggestions to improve your conversion rates:

1. Adjust the arrangement of the text lines

You should keep the text of one sentence in the same line If possible to keep the information more seamless.

2. Adjust the position of the “learn more” button 

3. Consider using “load more”

Firstly, when using a suboptimal product-loading method, users may struggle to load more results or feel overwhelmed by the number of products loading. 

Secondly, load more effect helps customers reduce time to check/compare products. For example, Shopify Webpage Mockup Design is on your page 2, If customers want to check the Page Redesign of the page, they need back to page 1, it takes more time instead of clicking on load more and scrolling a little bit to check, it will faster.

4. Add star rate and number of rating 

You should Include Both the User Rating Average and the Number of Ratings in your product. Customers often check ratings, reviews, and feedback on the product before deciding to order it. You should include this section together with your product information to get more trustworthy. 

5. Prepare for the holiday campaign

Christmas is coming and the new year coming soon, currently, you should apply some holiday campaigns for your page such as:

Using Christmas or New Year template:

Using Countdown timer

This will create a sense of urgency and encourage customers to buy now. You should set a limited time in a day that makes customers make a decision faster to order your product.

I hope you find these suggestions helpful in optimizing your website's conversion rate. If you have any further questions or need additional assistance, please don't hesitate to reach out. I wish you the best of luck with your online venture.

Best regards,

Kate | PageFly Team