I would love to provide some recommendations for your store.
1. Make the sticky header
- A sticky menu header helps customers to reach out to the menu and access the menu anytime they want. Especially, the menu has a search bar, and making a search bar prominent is very important. This helps customers feel rest assured and they can search anytime when they scroll up or down on the home page.
2. Add a primary Call to Action button on the banner of the Home page
3. Change the display of the Clothing and Accessories section
Base on the Design aspect, I would recommend you should change the display of these columns here. You can put the Tees and Outerwear collections on the first column and Jewelry and Accessories and Cowgirl Boots collections are below.
4. Add secondary hover images
https://horse-circus.com/collections/hoodies-and-sweatshirts, For example, this collection page
By adding secondary hover images on each product image, customers can see a different image of each product and this provide more information as visual aspect for customers and this also helps them to compare different products in a collection.
5. The footer is quite good
Above are my recommendations for your store and it's really important to customize an attractive and unique home page to increase conversion rate.
I have a guide on personalizing the Shopify home page, check it if you are interested in it because it provides many tips.
If you feel my answer helpful, like it or mark as a solution. Let me know if you have any questions. Cheers!
If you find it helpful, please let me know by giving it a like or marking it as a solution.
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