I have had my store open for about nine months and the conversion rate is less than 2%. I have modified the site and reduced the number of items to simplify it, but I want to be able to share a variety of services and expand linking facebook, instagram, and adding a membership option. I currently am using too many separate options - mailerlite, yelp, my business, and need to consolidate contacts.
I think that shopify can do much more than what I am set up for and possibly modified/organized differently. I am looking for some guidance.