Why am I getting traffic but no sales on my store?

Stardust0423
Visitor
2 0 2

So I have some traffic to my store but no sales. How can I get my first sale? Is there a problem with the checkout process? Is my page sketchy looking? I don't get it....

Replies 6 (6)

oscprofessional
Shopify Partner
15846 2371 3074

@Stardust0423 

Welcome to the Shopify community.

Hope you are doing well. Here are a few suggestions.

Always compare your store with your competitors. Also, compare your product price with others. 

 

Logo: You should need a proper logo to represent your brand. It should communicate your brand's message, values, and identity. It should be simple, distinctive, and memorable.

 

Logo Size: It’s important to note that your logo does not need to be exactly 410 pixels wide by 205px high.

 

Front Images: Use good quality featured and right dimension banner images with call-to-action buttons to captivate user attention. It should be resized images for mobile screens.

 

 

Please read these blogs: 

https://www.oscprofessionals.com/blog/shopify-image-sizes-the-ultimate-guide/

Images should be in the best format.

https://www.oscprofessionals.com/blog/how-to-specify-image-dimensions-for-shopify-images/

 

Homepage: Homepage designs guide your visitors around your website. To engage visitors you need to work on the homepage layout design.

Include trust indicators on the homepage. Homepage content should be strategically decided. You can add a ‘Call to action banner’ ‘New arrivals’, ‘Top selling products, Most popular collection, announcement bar, Today's deals, and offers, etc on the homepage to engage users.

Your store should be clear navigation. The store should have easy to access the shopping cart.

 

Add Blog: You know creating/adding blogs gives you a great way to generate fresh content on a website and provide a catalyst for email marketing, and social media promotion to drive search traffic to your website.

 

Blogs build trust with your customers and improve shopify SEO ranking. Blogs can boost sales.

 

Trust Signals: Show off trust signals and customer testimonials to boost conversion. Customer testimonials and trust Signals build customers' trust and help customers to feel more secure in their buying decision.

Improve SEO, links, usability, and performance score to increase conversion & sales (Your page could be better)

 

Check your store with the Page insight tool to get the score. because the low mobile score can kill the website traffic and lose revenue. optimizing a Shopify site for high page load speed is a major priority.

 

Google Search Console : 

Is your website exist on the search result page? (Your brand name). If yes then it's good to see, google is indexing and the user will reach you easily. Unless your store is completely invisible. 

If you are not using the Google Search Console yet, set it up now. Google Search Console report will let you know if your pages are indexed or not at all. If none of your pages can be found by Google, then it may have an issue, as this means no organic traffic at all. And No traffic means no Conversion.  

 

  • Find the Pages, Where You Lose the Most Customers. Convert More of the Shoppers Who Put Products in Their Carts. Check your store bounce rate.
  • Showcase How Popular Product Pages Are. Promote Offers With Push Notifications in the form of Popups or announcement bars. Optimize Your Product Pages. 
  • Look at the difference between your New Visitors and your Returning Visitors. For most Shopify stores, your returning visitors will have a much higher conversion rate than your new visitors.

 

You need to focus on the following points........

  • Highlight product benefits clearly
  • Allow guest checkout.
  • Choose relevant keywords
  • Identify your target customers.
  • Use design to improve user experience.
  • Create Content That Converts
  • Mobile-friendliness
  • Check bounce rate regularly
  • Offer competitive prices 
  • Send Relevant Emails
  • Make Use of First-time Offers 

Hope these points will help you! Can you share the store URL so that we will share with you a free audit report of your store If you wish?

Visit our website to get more information :

 

 https://www.oscprofessionals.com/search-engine-optimization/

Get pass your Store Core Web Vital Free Speed Optimization Audit, Chat on WhatsApp | Skype : oscprofessionals-87 | Email: pallavi@oscprofessionals.com | Custom Pricing Wholesale App : Free | Hire us | Guaranteed Site Speed Optimization | Website Free Audit | Shopify Theme Customization | Build Shopify Private App | Shopify SEO | Digital Marketing
Stardust0423
Visitor
2 0 2

Stardustoccultstore.myshopify.com

oscprofessional
Shopify Partner
15846 2371 3074

@Stardust0423 ,

Thanks for the URL. If you are interested then I will share the store feedback (Audit) report.

Get pass your Store Core Web Vital Free Speed Optimization Audit, Chat on WhatsApp | Skype : oscprofessionals-87 | Email: pallavi@oscprofessionals.com | Custom Pricing Wholesale App : Free | Hire us | Guaranteed Site Speed Optimization | Website Free Audit | Shopify Theme Customization | Build Shopify Private App | Shopify SEO | Digital Marketing

eComBrewSandeep
Shopify Partner
15 2 7

What's your store URL?

Sandeep | Growth Marketing Expert @ eComBrew
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flareAI
Shopify Partner
2405 223 535

Hello @Stardust0423,


This is Gina from flareAI app.


If you're getting traffic to your Shopify store but no sales, there are several things you can try to improve your chances of making your first sale:


1. Make sure your website is easy to navigate and visually appealing. Your website should be user-friendly, easy to navigate, and have a professional look and feel. Consider hiring a professional designer to create an attractive website.

2. Optimize your product pages. Your product pages should be clear and concise, with high-quality product images, detailed descriptions, and pricing information. Make sure that your product pages load quickly and are mobile-friendly.

3. Offer discounts or promotions to first-time customers. Consider offering a discount or promo code to first-time customers to encourage them to make a purchase.

4. Use social media to promote your store. Share your store on social media platforms like Facebook, Instagram, and Twitter, and consider running social media ads to increase your reach.

5. Partner with influencers or bloggers in your niche. Reach out to influencers or bloggers in your niche and offer them a free product or commission in exchange for promoting your store to their followers.

6. Make sure your store is search engine optimized. Make sure your store is optimized for search engines by using relevant keywords in your product descriptions and website content.

7. Provide excellent customer service. Respond promptly to customer inquiries and provide excellent customer service to help build trust and loyalty with your customers.


Remember, getting your first sale can take time and effort, so don't get discouraged if you don't see results immediately. Keep experimenting and testing different strategies until you find what works best for your store.


Gina

flareAI : Get Sales from Google Search, on Autopilot
$10+ billion in eCommerce on Google Search, every day. Find out how much you are missing

PageFly-Richard
Shopify Partner
4226 957 1603

Hi @Stardust0423 ,

 

This is Richard - CRO expert from PageFly - Landing Page Builder App.

I did take a deep look into your web design. I see your page is very beautiful and elegant. For the design improvements, I would recommend a few things below:

 

1. Ensure Text That Overlays Images Is Legible

The text on the banner is hard to read. To ensure legibility, manually verify text that overlays images or use a semitransparent text background overlay.

You should change the text color, shouldn't use black text color.

PageFlyRichard_0-1677118094775.png

 

2. Use the same image height

PageFlyRichard_1-1677118094860.png

 

3. Add a video

You should add a video to this section or remove this section. You shouldn't display a blank video element here.

PageFlyRichard_2-1677118094771.png

 

4. Add testimonials - customer reviews

Customer reviews are proof of your product quality. This section will help you build customers' trust. You can show rating stars for each product or you can add customer reviews as text and photos.

Reviews are crucial when it comes to shopping online.

You can check this image for reference:

PageFlyRichard_3-1677118094769.png

 

Furthermore, International Women’s Day 2023 (IWD) is just around the corner. With the theme #EmbraceEquality, here are some worthwhile ideas for you to make the most of it: 

 

1. Personalize your discounts and deals 

You can offer sales, discounts or special deals to your female customers to make them feel more valued in IWD! 

PageFlyRichard_4-1677118094751.png

 

2. Show testimonials from female customers

You can show rating stars for each product or you can add customer reviews as text and photos. Additionally, featuring women's portraits with their testimonials would make it even more engaging.

 

3. Spotlights female staff

This can be a great way to enhance your brand presence as a brand that supports equality for women. You can even promote your own business if it’s women-owned as it is probably a golden opportunity for you to receive the support and promotion from others.

Please let me know if you have any questions. 

Warmest regards,

Richard | PageFly

Please let me know if it works by giving it a Like or marking it as a solution!


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