I would love some feedback on my watch store www.oakenheist.com
At the moment l’ve been trying to drive traffic from my instagram account here https://instagram.com/oakenheist . I had about 200 plus visitors so far since I officially launched it but have not managed to convert any sales.
I would like to know if my store seems trustworthy and professional enough, or if I am moving in the right steps. I would like to eventually promote on instagram ads.
I would greatly appreciate any constructive feedback on helping to improve my store.
Thank you so much guys !
Congratulations for your store!
Hope following suggestions will help you.
I've taken a look at your store. The design is very professional and well done. I've some suggestions to increase the conversion rate.
1. Add the Home page link at the starting of the main menu.
2. Add 'New Arrivals' section to help customers keep updated on new products.
3. Add postal address or email id in Contact Us page for better customer interaction.
4. You can add testimonials on the Home page to make the store look more professional.
5. A FAQ would be useful!
6. Use the same font for the whole website.
7. Discounts and limited-time offers will help to increase sales.
8. Add Buy Now button which will simplify the purchasing process for consumers, improving their customer experience.
9. Add more payment options other than PayPal which will be convenient for the customer to purchase products.
10. Add more specific product title/url in product pages.
Creating the perfect SEO product title/url can help the search engine understand exactly what it is you are selling and drive more traffic to your site. So try to keep the product title/url unique and more specific.
11. Add filters in collection pages to help your visitors narrow in on the specific product they're looking for and find products they might be interested in based on certain features (e.g. size, color, category)
Before you think of ranking you should ensure your pages are found (indexed by Google). You can submit your store content regularly to all the major engines, or consider using a convenient tool like flare by Mansion Ecommerce. flare automatically detects site changes and verifiably informs major search engines like Google & Bing. You can get your free Google Index Score through flare. Plus! Only flare can submit individual URLs to Google & Bing, allowing your prioritized pages to be indexed first and fast.
Hope this was helpful!