300 sessions but zero sales

Topic summary

A store owner reports 300+ sessions on joofitness.com with zero conversions and seeks feedback on what’s preventing sales.

Key Issues Identified:

  • Lack of visual appeal: The store appears too basic and doesn’t effectively hook customers. Suggestions include implementing bundle offers, sales promotions, and birthday gift strategies.

  • Product page optimization: Pages aren’t fully optimized with insufficient product information (missing details like materials, care instructions, clear images).

  • Trust and authenticity gaps: With no existing reviews, the store struggles to build credibility. Recommended solutions include:

    • Adding user-generated content (reels, TikToks, Instagram photos)
    • Embedding customer testimonials and video reviews
    • Incorporating reviews from platforms like Trustpilot
  • Cart abandonment: High abandonment rates suggest visitors aren’t completing purchases. Proposed tactics include email reminders and incentives like discounts or free shipping.

Status: The discussion remains open with multiple contributors offering actionable feedback focused on conversion optimization, trust-building, and product presentation improvements.

Summarized with AI on November 1. AI used: claude-sonnet-4-5-20250929.

Hi, I have more than 300 sessions on my joofitness.com store but no sale and I don’t know where is the problem. I would be very happy, if someone could take a look at my store website and give me his feedback.

joofitness.com

Hey @Jany654 I think you are worry about the conversion rate of your store.

Keep in mind before gaining a traffic you must have a amazing look that hook the customers. And I feel that your store lack of this think. It’s just a simple store. Make sure you implement Bundle Buy, Sale, Birthday gift of strategies that attract the customer. I also check your store product page and found that this is not fully optimized.

In order to get sales you must follow all things that are necessary.

If you need let me know.

Thanks

Hey @Jany654 ,

This is very good. Very different, very bold and delivers the vibe. However, while the design is great, the last push they need to add the product to cart or proceed to buying it is if they could see if the product really is as good as the photoshopped product images. For that, I suggest you can add some user generated content, some reels/tiktoks, Instagram pictures of your products to bring some personality & authenticity to your product page.

Checkout EmbedAny app from app store to make free embeds.

Another thing you can do is embed videos, reviews from trustpilot and other services and Embed some customer testimonials or video testimonials.

Remember, in the beginning, there is the problem of building trust. You have no reviews on your product… so you need to use other tactics to make yourself authentic.

Hi @Jany654 ,

I am from Mageplaza - Shopify solution expert.

I would be happy to review your website and provide feedback on the performance. Here are some suggestions to improve the performance of your website and increase sales:

1. Monitor Your Cart Abandonment Rate

A high cart abandonment rate can be particularly frustrating for your business, especially after investing significantly in attracting visitors to your site. This issue indicates that many potential customers are deciding not to complete their purchases, contributing to low conversion rates.

To address this, you can remind customers about the items left in their carts and encourage them to complete their purchases by:

  • Email Reminders: Send emails to customers who abandon their carts, reminding them of their items.
  • Incentives: Offer a discount or free shipping to motivate them to finalize their purchases.
  • For more detailed guidance, refer to an article from the Shopify Help Center
  1. Provide more information and details about your products

The lack of product information might be an issue for the conversion as it will cause the hesitation to purchase. Make sure to provide customers as much information as possible. Including product details such as clear images, material composition, and care instructions, etc can give customers more confidence in their purchases, reducing potential returns or dissatisfaction. Here is a reference:

3. Adding review section

Adding a dedicated review section would allow customers to share their experiences, providing valuable feedback for other potential buyers. Customer reviews not only build trust but also serve as social proof, which can significantly boost conversions. Here is a reference:

I hope my suggestions are helpful. If you find it good comment, it would be appreciated if you could “Like” or “Mark as Solution”. Thank you and Good luck!