Hi Emmanuel!> I run a small handmade business with a focus on fashion design — we produce everything in-house, in a small atelier. We create quality items like resin zodiac keychains and handmade clothing such as corsets and dresses.> My budget is limited — what type of Google Ads campaign would you recommend for someone like me, just starting out on Shopify?> Thank you!
Topic summary
A small handmade fashion business owner is seeking Google Ads advice for their Shopify store. They produce in-house items including resin zodiac keychains, corsets, and dresses, and are working with a limited budget.
Recommendation provided:
- Start with standard shopping campaigns rather than Performance Max
- Standard shopping offers better control over search terms
- Performance Max can quickly exhaust limited budgets
- A YouTube guide was shared for additional control strategies
The discussion remains open for further input, with one expert response provided so far.
1 Like
Hello Byandi, thank you for your question.
If the budget is tight, I would start with standard shopping because you can control what search terms you show up for. While performance max is great, it can quickly drain your budget.
And if you want even more control, have a look at this guide:
