Can Shopify Email send Welcome Email with Unique Discount Codes like Klaviyo?

Shopify Apps
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Topic summary

A merchant wants to create a website popup offering 15% off for first-time customers, then automatically send a welcome email with a unique discount code that expires in 7 days. They’re seeking affordable alternatives to Klaviyo and asking if Shopify Email can handle this workflow.

Key findings:

  • Shopify Email alone cannot generate unique discount codes automatically or handle conditional logic for new subscribers only
  • One suggested workaround combines three free Shopify apps: Shopify Flow, Shopify Forms, and Shopify Email to create this functionality
  • Alternative app recommendations include:
    • Avada Email Marketing (Pro Plan supports dynamic unique coupons, more affordable than Klaviyo, offers 7-14 day trial)
    • Retentionly (usage-based pricing, includes setup assistance, supports welcome automations with unique codes)
    • Gameball for loyalty rewards (doesn’t handle popups directly, would need pairing with Privy or OptiMonk)

Status: Multiple solutions proposed but no final decision indicated. The merchant would need to evaluate pricing and features across these options to find the best fit for their budget and technical requirements.

Summarized with AI on October 27. AI used: claude-sonnet-4-5-20250929.
1

Hi,

We are planning to show a Pop Up on the website with a discount offer like “15% Discount on your First Order” and send a unique Discount Coupon with a 7 days expiry.

We have seen this on Klaviyo, but is there any cheap app which can do the same function.

Will Shopify Email do Welcome Email to the subscriber with a unique Discount Code (only if the person is new subscriber)?

Thanks

2

Yes you can create a discount first for new customers and with a date limit.

Then you can set it up using three Shopify free apps: Shopify flow, Shopify forms and Shopify email.

Don’t worry about the 3 apps they are from Shopify as the name suggests and aren’t too hefty that would necessarily slow down your site so performance wouldn’t be an issue.

Please reach out via mail if you need setting this up.

Best

Shadab

1 Like
3

Hey Paulson1,

Heddy from Gameball: Loyalty Program & VIP here!

You can absolutely create a similar pop-up and discount offer setup with Gameball, even in the free version, but with a few considerations. Gameball doesn’t directly handle pop-ups like Klaviyo, but it can be a great solution for rewarding customers and building loyalty through a unique discount code system.

While the free plan doesn’t cover all the advanced customization options, it can still allow you to offer discount codes for first-time subscribers or customers and track customer activity and provide rewards for things like social media engagement.

For the pop-up functionality, you could still use apps like Privy or OptiMonk (which are more affordable than Klaviyo) for the discount-triggering pop-up. Then, once you’ve acquired your customers, Gameball will help retain them with loyalty points, which can be spent on future discounts or rewards.

1 Like
4

Hi @paulson1 ,

Thank you for your question.
I’m excited to introduce you to our app ecosystem! We have an app on the Shopify App Store called Avada Email Marketing, which comes equipped with all the essential email marketing features you need.

With the Pro Plan, you’ll be able to create dynamic discounts that generate unique coupon codes in every email—a great way to attract new customers with personalized offers. I can also assure you that our pricing plans are more affordable than Klaviyo, making it a cost-effective solution for your business. It also comes with a 7-14 day trial for you to try almost every feature of the app.

Please feel free to reply if you’d like more details or need assistance getting started!

Best,
Liz.

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1 Like
5

Hi @paulson1 ,
Great question. Offering a discount popup with a unique, time-limited code is a proven way to grow your email list and convert first-time visitors. While Klaviyo does offer this, it can be expensive if you’re just starting out or have lower email volume.

Here’s what to know:

  • Shopify Email is easy to use and built-in, but it does not support sending unique discount codes automatically. It also has limited automation features and may not handle conditional flows like “only if the user is a new subscriber.”
  • For what you described, a popup that offers a 15% discount and sends a unique code via a welcome email with a 7-day expiry, you’ll need a tool that supports:
  • Email automation
  • Unique discount code generation
  • Popup form integration

Most free or low-cost tools don’t offer all three in one place. That’s where a solution like Retentionly – AI Email Marketing may be a better fit.

Retentionly offers:

  • Setup of welcome automations with Shopify-generated discount codes
  • Usage-based pricing, only pay for emails you send
  • A dedicated team to help you get everything running at no additional cost

It is simple to install and works especially well for stores looking for a more affordable and guided setup than advanced tools like Klaviyo.

Feel free to give it a try and reach out via live chat, we’ll help set up your popup, automation, and email flow in just a few minutes.

Cheers:
Retentionly Team
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