Custom Pixel Events on Shopify Lite Plan

English Marketing
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1

Hi everyone,

I’m experiencing issues with Custom Events/Pixels on a Shopify Lite plan. Here’s my situation:

Current Setup:

  • Shopify Lite Plan (legacy)
  • Using Shopify checkout only (no storefront)

I’m attempting to set up a Google Tag Manager pixel through the new Custom Events/Pixel system but:

  • No events are showing up in the console
  • No data is being pushed to the dataLayer
  • The pixel appears to not initialize at all

So I tested the exact same setup on a Shopify Starter plan demo store - works perfectly

Are there any known restrictions for Custom Events/Pixels specifically for Shopify Lite plans?
Are there any specific requirements or limitations I should be aware of? Or is there any other setting that I might have missed that is blocking the Custom Pixels?

Any guidance would be greatly appreciated!

2

Hi Casep,

Thanks for your query.

As you are trying to track the events from the console, you must implement the datalayer in a custom pixel

If you have already configured that search in the LAX environment writing as datalayer.

Make sure you integrate the GTM code with the data layer and connect with the website. Once the GTM is connected, you can track any events that are available in the console.

Feel free to ask if you have any questions.

Thanks

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3

After some back and forth with Shopify’s customer support, it turns out that the new custom events/pixels do not work with the old Shopify Lite plan.

I upgraded to the Basic plan and it now works as expected.