Do you A/B test your product copy?

Even small tweaks in tone or format can lift sales. Have you tested different styles?

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Hi @merakicommerce

Yes, small tweaks can lift sales a bit. But to get to that point, you need to do a lot of work to lift a store to some level where those tweaks really matter.

What do you use for A/B testing?

Totally — the tweaks only matter once the base is performing. I’ve been using Shopify’s A/B testing tools and a bit of manual testing through ad variations.

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