Feedback

Store Feedback

Topic summary

A store owner reports receiving traffic but no sales after launching a few weeks ago and seeks advice on improving conversion rates.

Key recommendations provided:

  • Domain & credibility: Switch from myshopify.com to a .com domain, as the former is often associated with test stores or scams
  • Site organization: Create clear product collections (clothes, shoes, accessories or men/women/kids categories) and add them to navigation menus
  • Product pages: Remove duplicate images from descriptions, add key features below product titles, include customer reassurance sections
  • Design improvements: Reduce oversized header space, make the add-to-cart button more prominent and attention-grabbing
  • Traffic & marketing: Leverage social media platforms (Instagram, Facebook, TikTok) and implement email marketing with abandoned cart reminders
  • Content quality: Use high-resolution product images from multiple angles, write compelling descriptions highlighting benefits
  • Trust signals: Collect and display customer reviews

Community members also suggest researching existing “no sales” threads for additional insights, as this is a common challenge with similar solutions.

Summarized with AI on November 1. AI used: claude-sonnet-4-5-20250929.
1

Hello Shopify Community

My store went live few weeks back, got some traffic but no sales. Need some advice on how to improve my conversion rate. Thank you in advance. BenGtienda

2

You’re welcome to Shopify community platform. Kindly share us your website URL for more information

Thanks for the partnership with Shopify

3

Hi @Bengtienda

Welcome to the community.

My first advice is that you search here for “No sales” topics there are hundreds if not thousands of topics with the same question. And from people in the same situation as you, same free theme, same base setup. And tips and advice that people share are usually on the same note so most of them you can apply to your store. Do the research and work bit by bit to improve your store.

Now, specific to your store, I would try to get a .com domain as myshopify domain is mostly used for testing or by scammers that do not want to pay for the domain. There are probably small amount of real active stores that do use that domain but not sure how well they are doing.

The next thing is your collections, you really need to split your products into collections: clothes, shoes, accessories, or men, women, and kids, and add those to the menu so visitors can easily find something.

On product pages, full width description is good but I think you do not need to repeat all images again there. Also, a few main product features could be good to be placed below the product title. And you could use more sections there for customer reassurance.

And for the theme, it is fine for the start maybe, but I do not like the large header, it takes too much space, and outlined add to cart button, that do not attract enough attention.

Good luck.

4

Hi @Bengtienda

Welcome to Shopify community, here are several tips that are useful to help you improve the store traffic and conversion rate.

  1. Analyze Traffic Sources: Understand where your visitors come from to tailor your marketing. You can marketing via your social media like instagram, blog, facebook, Tiktok, etc to draw more traffics to the site.

  2. Optimize Website:

  • User Experience: The website UI and UX need to be efficient and easy for the customer to navigate, mobile-friendly and load quickly
  • Clear CTAs: Make calls to action button are outstanding and the action needs to be clear.

3. Enhance Product Listings:

  • High-Quality Images : Use clear and high resolution images and show the product from differen angles and in use.
  • Compelling Descriptions: Highlight benefits and features.

4. Increase Credibility:

  • Customer Reviews: collect the reviews from buyer to establish credibility and trust for the customers

5. Email marketing: Promote the product to the customers via email marketing and send the email abondened cart emails to the customers to remind the customer to continue purchasing

By implement these methods, you can improve your conversion rate and enhance the traffic to the store.

If you have any other question, feel free to ping me here.

Liz