Final-year research on AI use in Shopify stores – short survey for SME owners/marketers

Topic summary

A final-year Business & Marketing student at Falmouth University is conducting research on AI tool adoption among Shopify-based small businesses.

Research Focus:

  • AI chatbots
  • Auto-generated product descriptions
  • UX enhancement features (quizzes, personalization)

Survey Details:

  • Target audience: SME owners/marketers operating Shopify stores with AI tools
  • Format: Multiple-choice, anonymous
  • Duration: 3-5 minutes
  • Access: Via Google Forms link

The researcher offers to share study insights with participants upon completion. No responses or discussion have occurred yet.

Summarized with AI on October 26. AI used: claude-sonnet-4-5-20250929.

Hi everyone :waving_hand:
I’m a final-year Business & Marketing student at Falmouth University researching how Shopify-based small businesses use AI tools like chatbots, auto-generated product descriptions, or UX features (e.g. quizzes or personalisation).

If you work with a store using these tools, I’d love your input. I’ve created a short, multiple-choice survey (3-5 mins, anonymous):

Thanks in advance - and happy to share insights once the study is done.
Andrew