How can I improve my blog layout and drive sales on my online store?

Hello!

URL is www.collectivethreadco.com

  1. I would like to make my blog look better but when I try to add spaces between paragraphs on blog posts, I press save and it goes back to all being one big paragraph, how could I fix this?

  2. I am getting a lot of traffic to my site because of the blog but how can I make readers check out the store as well? I have a pretty niche product and a big audience I can share my blogs to but it how can I use this to generate sales?

  3. I would like to hide the tags from the blog as I am using them for SEO and don’t feel the readers should see this.

Thank you!!