How shall I understand how to understand to do theright setup of SEO on my website?
Topic summary
A user asks how to properly set up SEO for their website. Community members provide comprehensive guidance broken into actionable steps.
Learning Resources:
- Start with Google’s SEO Starter Guide and free courses (Ahrefs, Yoast Academy)
- Use tools like Google Search Console, Google Keyword Planner, and Ubersuggest for keyword research and performance tracking
On-Page SEO Essentials:
- Keep meta titles around 50-60 characters, meta descriptions around 155-160 characters
- Include relevant keywords in titles, URLs, image alt text, and content naturally (avoid keyword stuffing)
- Use internal linking and create helpful, keyword-rich content like blogs answering customer questions
Technical Considerations:
- Ensure mobile-friendly, fast-loading site with clean navigation
- Submit sitemap to Google Search Console
- Test responsiveness across mobile, tablet, and desktop
- Consider adding schema markup (structured data) to enhance search result appearance with rich snippets
Additional Tips:
- Study competitor websites for insights
- Use Shopify SEO apps like “Smart SEO” or “SEO Optimizer” to automate tasks
- Focus on unique content for each product/collection page
- Use site:yourstoreurl searches to check Google indexing
The discussion remains open with offers for further assistance.
Hey @visheesckuuvice
SEO can feel overwhelming at first, but once you break it down into key steps, it’s totally manageable. Here’s how you can start understanding and doing the right SEO setup for your website:
1. Learn the Basics First
Understand how SEO works:
- Search engines rank pages based on relevance, content quality, and user experience.
- Focus on keywords (what people are searching for), on-page optimization, and site structure.
Learn from:
- Google’s Search Engine Optimization Starter Guide
- Free courses like Ahrefs SEO for Beginners or Yoast Academy
- Blogs like Step-by-Step Shopify SEO Guide
2. Use SEO Tools (Many Are Free)
Start using tools like:
- Google Search Console – shows how your site is performing in Google.
- Google Keyword Planner – helps find what your audience is searching.
- Ubersuggest or Ahrefs free tools – for keyword ideas and competitor research.
3. On-Page SEO Setup Checklist
Here’s a simple checklist to follow for each page/product:
- Use a relevant keyword in the title (what people actually search).
- Add the keyword to your meta description, URL, and image alt text.
- Make sure the content is clear, helpful, and includes variations of your keyword.
- Use internal links (linking to other pages in your store).
4. Create SEO Content
- Start a blog and answer questions your ideal customers ask.
- Write helpful, keyword-rich guides or tips related to your niche.
Example: If you sell baby safety products, → Write blogs like “How to Babyproof Your Home in 2025”.
5. Technical SEO (Basics to Cover)
- Mobile-friendly site
- Fast loading time
- Clean navigation (easy to use)
- Submit sitemap to Google via Search Console
Bonus Tip:
Use apps like “Smart SEO” or “SEO Optimizer” on Shopify to help automate some parts of the setup.
Great question — setting up SEO properly on your Shopify store is key for long-term growth and visibility.
Will you be interested in knowing more? If Yes Reply to this Message to get it solved.
Best Rewards
Sheffy.
Hi @visheesckuuvice ,
Great question! Here’s a simplified explanation on how to approach SEO setup for your website:
Google offers a tool called Search Console that helps track your website’s performance in search results. If your performance is strong, it usually means your SEO setup is working effectively.
Avoid keyword stuffing, which is the overuse of keywords in your content. Instead, focus on creating natural, useful content. Also, take time to review your competitors’ websites — it can give you insight into how they manage their SEO.
Once your website design is complete, focus on on-page SEO:
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Keep the meta title around 50 characters.
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Keep the meta description around 155 characters.
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Include relevant keywords in the title, URL, image alt tags, and content.
For off-page SEO, make sure your website loads quickly. You can check this using tools like PageSpeed Insights. The introduction of your articles should be clear and kept within 2–3 short paragraphs.
Lastly, test your website’s layout on mobile, tablet, and desktop to ensure it’s fully responsive.
As an example, you can explore tilliebeads.com— a great site that sells acrylic bead bags. It’s a useful reference for layout and structure.
Hope this provides a clear overview!
That’s a great approach! Searching your site on Google using site:yourstoreurl is a good way to quickly check how Google is indexing your pages and whether they can crawl your content correctly. Google Search Console is also a goldmine for diagnosing issues and getting a detailed view of your site’s performance, indexability, and overall health.
As for adding schema markup—like this website has done https://rossk.com —it’s definitely a smart move. Schema markup is a type of structured data that helps search engines better understand the content on your site. It enhances the way your pages appear in search results by providing additional details, like product prices, reviews, event times, or even FAQs.
For instance, by implementing structured data (such as Product, Review, or Organization schema), you can help search engines display rich snippets, which not only improve your visibility but also can increase click-through rates because they make your listing stand out. It’s a great way to optimize and improve the relevance of your pages on search engines.
Have you already started adding schema to your site, or is this something you’re considering?
Hey, @visheesckuuvice !
Great question, getting SEO right from the start can make a big difference.
Here’s how we approached it:
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Start with keyword research using tools like Ubersuggest or Google Keyword Planner to understand what your potential customers are actually searching for.
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Optimize your on-page elements: Every product and collection page should have unique titles (under 60 characters), meta descriptions (under 160 characters), H1 headings, and alt text on images — all aligned with your target keywords.
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Focus on site structure: Clean URLs, internal linking, and a clear navigation hierarchy help both users and search engines understand your site.
-
Use Shopify’s built-in SEO fields and inspect how your pages appear in search results using Google Search Console.
If you want to scale this later, you can look into AI SEO assistants that can analyze pages and suggest improvements. But getting these basics right gives you a solid foundation to grow on.
Hope this helps!
I started by adding unique titles and meta descriptions to each page, then focused on using clear headings and meaningful text on product pages. Also made sure all images had alt text.