After creating a new campaign on my Facebook Ads Manager, I received an error (below) and now in the Events Manager section, my Pixel shows errors of ‘Potentially violating Personal data sent to Facebook’. Refer to full error details below. Can anyone help?
Potentially violating personal data has been detected. This data may not comply with Facebook’s Terms and Policies. To help protect Facebook users’ privacy, this information was blocked and you will not be able to view or use it.
This issue may affect the performance of any ads optimising on affected events, including those used in Custom Audiences or custom conversions. Learn more about violating personal data
PageView
URL query parameter: pr_rec_pid 29 Apr 2021
URL query parameter: pr_ref_pid 29 Apr 2021
Potential violation details
Open in Events Manager
We detected Credit card data that appeared as pr_rec_pid coming from your PageView events in the URL query parameter. To help protect Facebook users’ privacy, this information was blocked, and you will not be able to view or use it.Learn more about violating personal data
What you can do
Update your URL query parameters
URL query parameters don’t appear in the pixel code. They are gathered from a web page automatically when an event is fired. View your affected URL and look for where the specific parameter is shown as being removed to help find the problem.
Credit card data should never be sent to Facebook. You’ll need to remove this data from the website URL to help prevent this from occurring.
You should discuss this with your website manager
Those data could be unintentionally sent from an app that you’re using. What kind of app are you using, especially for cart-related features such as data pickers, delivery option selection (local pickup, shipping, etc.)?
Update: We reached out to Facebook Business, Shopify and our Theme providers. All confirmed this URL Parameter Query is a standard query used in many apps or features within Shopify. Thankfully, Shopify tech teams confirmed it was the ‘YOU MAY ALSO LIKE’ feature that was parsing these 2 x codes ‘URL PARAMETER QUERY’. We simply turned off this feature and it worked! it seems Facebook recently made some updates and included these parameters as unacceptable. Give this a go, otherwise raise a ticket with shopify. It’d also be good if all of us raised a dispute with Facebook so they can have this removed or fixed from their end.
Thanks for the information. I removed the related products feature on my theme (icon) and tested my URLs again through the Facebook events manager but I’m still receiving the issue. I do use the Vitals 40+ App that has a lot of product page features so I’m wondering if there’s something on there that is causing the issue. However, I haven’t pinned any of the features I’m using down to this issue. I’ve tried disabling some of the app features but I’m still receiving the issue through facebook.
I have the same issue “URL query parameter: pr_rec_pid (We detected Credit card data that appeared as pr_rec_pid coming from your PageView events in the URL query parameter)”. Did you fix this or this issue is still pending?
In Shopify, go to THEMES > locate the theme you wish to edit, click CUSTOMIZE > at the top, select PRODUCT PAGES from the drop down menu > left menu refreshes, click PRODUCE RECOMMENDATIONS and untick ‘Show dynamic recommendations’. This may or may not fix your error but it worked for me. Good luck! If it didn’t work, suggest contacting Shopify and create a ticket.
I would like to give you the recommendation to support you
The above message will appear if the system detects that the data violates health data regulations. This data does not comply with Meta’s terms and policies. To protect user privacy, our advertising system does not store this information and you cannot view or use it. This issue can affect the performance of any optimized ads in the affected event, including those used in Custom Audiences or custom conversions. Review the details in the diagnostics section and determine if you are submitting data that could potentially violate health data regulations.
I do use the Vitals 40+ App that has a lot of product page features so I’m wondering if there’s something on there that is causing the issue. However, I haven’t pinned any of the features I’m using down to this issue. I’ve tried disabling some of the app features but I’m still receiving the issue through facebook.
