A user seeks to create multiple storefronts (microsites) for a single Shopify account, each with unique design and product subsets, while sharing the same backend, inventory, and order management.
Key Solutions Discussed:
Separate Stores: Shopify allows up to 10 stores per account, but each runs independently with separate subscription fees and disconnected backends—not meeting the original requirement.
Headless Commerce (Shopify Plus): Using Shopify’s Storefront API enables multiple custom front-ends connected to one backend/checkout. This requires significant development work and may multiply app costs per storefront.
Third-Party Apps: Tools like Multify or Multi-Store Sync Power can synchronize separate stores without extensive coding, offering a simpler alternative.
Embedded Checkout Buttons: One participant successfully used Shopify’s checkout button app embedded on external platforms (e.g., Wix) to achieve unified inventory/fulfillment with multiple site fronts.
Status: The discussion remains open with multiple users seeking similar functionality and requesting assistance. No single definitive solution emerged, though headless commerce and embedded checkouts appear most viable for the stated requirements.
Hi,
We are looking at the possibility of having multiple store front for our shopify account. Everything in the backend remains the same. All the orders should come to the same backend. Same with inventory etc.
The only thing that changes for each store front is the look and feel and the product available. For us, these are more like microsite which is selling a subset of our product.
Is this possible in Shopify? We are open to upgrade to Shopify plus if the capability is available.
Hello @manojwky
Yes, you can have multiple Shopify stores on one account.
Shopify allows you to create up to 10 stores on a single account, each with its domain name, products, settings and everything else. However, it’s important to note that each additional store will come with its monthly subscription fee. This means that if you have multiple stores, you’ll need to pay a separate fee for each.
Also, I don’t think the backend of different stores can be connected. They would run separately as separate businesses.
I’ve found some articles that you might find helpful.
Feel free to dig in
Hope this helps 
Hi Thanks for your reply. I find it valuable. Can I have different store pages running of the same backend? My business has three different trading stores. Setting up catalogues and limiting catalogues to the relevant pages should be an option Please share your thoughts. Thanks in advance. Regards
Hey mate, Having multiple front-ends (as different stores/installations - different domains) with a single checkout can be achieved using Storefront API and cartIDs. Shopify’s own Headless app helps simplify this but as a whole it’s a deeeep customisation and you’ll be multiplying app fees per store-front.
Alternatively you can create custom templates, however the design of headers and other core theme elements (depending on your theme) are generally restricted to a single design. Apps that override the theme elements, and display conditional, can help there however Shopify’s strict url architecture further limits this.
cheers
are you for hire?
Were you able to do this? If so, please advise.
I also have 3 different products / stores and I wanted to consolidate into 1 nexus check out, so like you said everything goes through the back all the same, but the store fronts are different.
Helo Akj745! Yeah, it’s possible. I didn’t do it myself, but I can suggest it. You can use Shopify Plus with headless commerce to build custom stores that all tie into one backend—same checkout, inventory, everything. Takes some dev work though. Or grab an app like Multify or Multi-Store Sync Power to sync separate stores without the coding. For your 3 stores, try an app first for simplicity, or go headless if you want full control.
Do you still have this issue? The headless Storefront APi is a good solution
Hey, just posting in case anyone is still in need of this solution, or come across it on google like I did.
I was searching for the same functionality and I managed to simply install the checkout button app from Shopify, and then use an alternative platform like wix to embed the checkout buttons on the site. The code embeds the entire checkout process into the site, so 1 warehouse, 1 master inventory, one pick and pack, one fulfilment and unlimited sites 
Hi there! That’s a really interesting idea – having different ‘faces’ for your online store while keeping everything behind the scenes the same. Think of it like having a main warehouse (your Shopify backend) with all your products and orders. Now, imagine you want to open a few smaller shops (your storefronts) that only show and sell a specific selection of items from that main warehouse.
You want each of these smaller shops to look different and have its own style, even though they are all connected to the same central system for managing what you have in stock and processing orders
Implementing a multi-store setup on Shopify Plus requires careful planning to ensure everything runs smoothly. If you’re considering this upgrade and have more questions about the process or the features involved, I’m here to help clarify things.
I am looking to do exactly this. Can you offer assistance?
I’ve run into this setup before — multiple microsites but a single backend for inventory and orders. Headless or embedded checkouts are usually the cleanest ways to keep everything synced, though they do take some setup. I ended up using a mix of headless + external analytics (Putler) just to keep all stores’ data in one place, since Shopify doesn’t unify reporting across microsites by default. Whatever route you choose, make sure your inventory + reporting stay tightly connected or the overhead becomes messy fast.